CGD 318 Academic Achievement/uophelp - PowerPoint PPT Presentation

About This Presentation
Title:

CGD 318 Academic Achievement/uophelp

Description:

CGD 318 Entire Course (Ash Course) For more course tutorials visit www.uophelp.com CGD 318 Week 1 DQ 1 What is Public Relations CGD 318 Week 1 DQ 2 Public Relations and Crisis Management CGD 318 Week 1 Quiz CGD 318 Week 2 DQ 1 Public Relations Research CGD 318 Week 2 DQ 2 Publics & Public Opinion CGD 318 Week 2 Assignment To Accept or Reject a Client CGD 318 Week 2 Quiz CGD 318 Week 3 DQ 1 The Audience CGD 318 Week 3 DQ 2 Public Relations Tactics CGD 318 Week 3 Assignment News Release – PowerPoint PPT presentation

Number of Views:3

less

Transcript and Presenter's Notes

Title: CGD 318 Academic Achievement/uophelp


1
CGD 318 Course Tutorial
  • For more course tutorials visit
  • www.uophelp.com

2
CGD 318 Entire Course (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • CGD 318 Week 1 DQ 1 What is Public Relations
  • CGD 318 Week 1 DQ 2 Public Relations and Crisis
    Management
  • CGD 318 Week 1 Quiz
  • CGD 318 Week 2 DQ 1 Public Relations Research
  • CGD 318 Week 2 DQ 2 Publics Public Opinion

3
CGD 318 Week 1 DQ 1 What is Public Relations (Ash
Course)
  • For more course tutorials visit
  • www.uophelp.com
  • What is Public Relations? Assess a minimum of two
    definitions of public relations from the course
    materials and your own research.

4
CGD 318 Week 1 DQ 2 Public Relations and Crisis
Management (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Public Relations and Crisis Management. Review
    the video, Jack Welch on Toyota's PR Disaster.
    How does Dr. Welch assess Toyotas performance?
    Based on the course materials and the video and
    other research, synthesize the concepts and give
    an illustration of how Toyota might have changed
    public perception using PR in responding to this
    crisis.

5
CGD 318 Week 1 Quiz (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Quiz
  • 1. When steps are taken to repair damage
    from the crisis and to prevent it from happening
    again, it is what type of strategy?

6
CGD 318 Week 2 Assignment To Accept or Reject a
Client (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • To Accept or Reject a Client. A well-known
    professional baseball player is suspected of
    having used steroids and other performance-enhanci
    ng drugs. He has not been charged. His agent asks
    you to advise and assist him in handling the
    intense media interest in the case.

7
CGD 318 Week 2 DQ 1 Public Relations Research
(Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Public Relations Research. Identify a minimum of
    five ways research is used in public relations.
    Discuss the role of public relations research in
    setting organizational short-term and long-term
    goals within an organization.

8
CGD 318 Week 2 DQ 2 Publics Public Opinion (Ash
Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Publics Public Opinion. Choose an organization
    and identify its key audiences, or publics.
    Assess how these publics can have their opinion
    shaped. Compare and contrast the influence of the
    different types of opinion leaders and their
    influence on shaping public opinion.

9
CGD 318 Week 2 Quiz (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Quiz
  • 1. Any false statement about a person or
    organization that creates public contempt,
    hatred, ridicule, or inflicts injury on
    reputation is known as
  • 2. Motivational objectives are more
    difficult to accomplish because

10
CGD 318 Week 3 Assignment News Release (Ash
Course)
  • For more course tutorials visit
  • www.uophelp.com
  • News Release. Review the section entitled The
    Format of a News Release in the beginning of
    Chapter 10. Choose an existing product or a made
    up product and write a one to two page news
    release (not including title and reference pages)
    announcing the introduction of the new product
    using the provided format.

11
CGD 318 Week 3 DQ 1 The Audience (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • The Audience. Select and discuss one of the
    following questions. Conduct research using the
    text and the Universitys Online Library to
    support the position you take. Respond
    substantively to at least two of your classmates
    postings.

12
CGD 318 Week 3 DQ 2 Public Relations Tactics (Ash
Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Public Relations Tactics. Review the public
    relations communications instruments in Chapter
    10, such as news releases, brochures, and
    broadcast media. Select an organization, and
    compare and contrast the strengths and
    limitations of two instruments used by the
    organization.

13
CGD 318 Week 3 Quiz (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Quiz
  • 1. This form of news delivery to
    television stations must be carefully considered
    because of the cost.
  • 2. The most widely used document issued
    by practitioners to news media is the
  • 3. Which is a good public relations tech
    tool of internal communication with employees?

14
CGD 318 Week 4 DQ 1 Global Impact of Public
Relations (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • obal Impact of Public Relations. Select an
    organization from the United States that conducts
    business in countries other than the U. S., and
    assess the impact of global public relations on
    buyer behavior (hint Coca-Cola, Disney,
    McDonalds, etc.).

15
CGD 318 Week 4 DQ 2 Business, Sports, Tourism,
and Entertainment (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Business, Sports, Tourism, and Entertainment.
    Synthesize the course materials and evaluate how
    the public relations professional educates the
    media using a specific example either from a
    corporation, a sports celebrity, tourism (for a
    state, for example), or for an entertainer.

16
CGD 318 Week 4 Quiz (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Quiz
  • 1. Which is NOT a Hofstedes cultural
    dimension that addresses a cultural difference?
  • 2. The pinnacle of corporate sponsorships
    is
  • 3. The refusal to buy the products or
    services of a company is called

17
CGD 318 Week 5 DQ 1 Public Relations Non-Profit
Organizations (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Public Relations Non-Profit Organizations.
    Select a non-profit organization (American Red
    Cross, Salvation Army, etc.) and assess the role
    of public relations in that non-profit
    organization. Compare and contrast at least two
    characteristics between a for-profit organization
    and a non-profit organization.

18
CGD 318 Week 5 DQ 2 Public Relations in the 21st
Century (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Public Relations in the 21st Century. Select an
    organization from the United States and assess
    the methods with which this organization uses
    communication instruments such as traditional or
    social media for its public relations campaign.

19
CGD 318 Week 5 Final Paper (Public Relations of
Starbucks) (Ash Course)
  • For more course tutorials visit
  • www.uophelp.com
  • Focus of the Final Paper
  • For the Final Paper, you will be evaluating the
    public relations practices at an organization
    based on all the chapters in the course text.

20
CGD 318 Course Tutorial
  • For more course tutorials visit
  • www.uophelp.com
Write a Comment
User Comments (0)
About PowerShow.com