Trends of ecommerce that are becoming signature of 2016

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Trends of ecommerce that are becoming signature
of 2016
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Hasnt 2016 already crept in to rock ecommerce
with all new rhythm? It is the perfect time for
online merchants to meditate over the past
success or failure and strategize the new rules
of attraction rules of being attractive to
customers. With refreshingly new trends coming
in, ecommerce owners must shape the revamped
structure of their ecommerce business around the
new-age users. In 2016, there are certain unique
trends that are shifting the gear of business,
becoming the signature in relevant market. So
lets see what kind of trends 2016 is hiding in
its ecommerce store.
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Multi-vendors and multi-channel selling
The world of ecommerce is getting competitive
with introduction of technological advancement.
This demands acceptance of innovative trends like
multi-channel selling and multi-vendor website.
 For instance, customer often wants to check the
product of interest on more than one online shop
hosting it. They may go to Amazon to check the
new brand of earphones that was launched
recently. This is done because users want to
explore the range of items from different
vendors. Online merchants therefore prefer to opt
for multi channel selling, knowing this can bring
innumerable benefits.
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The size began to matter now
Images and videos are used not just to give
customers a hint of what their product is about.
Large images and videos covering the entire
screen is becoming a signature trend especially
for those merchants whose business is focused on
specific niche sports, fitness, accessories,
art pieces, fashion wears, etc. Images can
express the brand interest and elegant
introduction of companys makes. On the other
hand, Videos designed to enlighten customers
quickly explain the major points, which
eventually works as a Call to Action for users. A
touch from website design experts can enhance the
look and feel of your main landing page
containing images and/or video.
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Social media has expanded its reach
Making strong connections with customer on social
media platform is not the only aim merchants can
fulfill now. Earlier, social channels were used
to cause a stir among users upon the launch of
new product. But now the situation is totally
different. The powerful reach of socials has
taken a new shape. Posts are no longer limited to
just likes, comment and share. Twitter, Facebook
and Instagram are some of the social media
platforms that have announced they will support
direct selling from their platform.
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The pop up flashes more than a message
Pop ups are all coming back as a revisited trend
now. The year just gone by is a perfect example
of how pop ups make for a business builder.
Merchants are using small messages to convince
customers to subscribe to newsletters in exchange
for something free. If customers have already
signed up, they will not see them again, or not
as frequently. They do the best job of email
marketing, pop ups, and when supported with
effective message content, they can wonderfully
fit into customers comfort zone, making them
less irritated and more persuaded of your gentle
marketing approach.
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Mobile is still a steadfast hero
The number of Mobile buyers is increasing in
leaps and bounds, and with this, the online users
of social media and dedicated mobile websites and
applications. Mobile is helping business remain
competitive. So making your website mobile
friendly should be on top of the list along with
other things-to-do. Responsive design expert will
come to your rescue if you want to optimize your
website for mobile experience.
Originally posted by http//goo.gl/w7VOsb
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E-commerce Ontwikkeling Specialist Magento
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