BCOM 426 Academic Coachuophelp - PowerPoint PPT Presentation

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BCOM 426 Academic Coachuophelp

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BCOM 426 Week 1 Discussion Question 1 BCOM 426 Week 1 Discussion Question 2 BCOM 426 Week 1 Individual Assignment Milestones in Media Communications Paper BCOM 426 Week 2 Discussion Question 1 BCOM 426 Week 2 Discussion Question 2 BCOM 426 Week 2 Team Assignment Media Communications Presentation BCOM 426 Week 3 Discussion Question 1 BCOM 426 Week 3 Discussion Question 2 BCOM 426 Week 3 Individual Assignment Advertising and News Paper BCOM 426 Week 3 Team Assignment Outline and Responsibilities BCOM 426 Week 4 Discussion Question 1 BCOM 426 Week 4 Discussion Question 2 BCOM 426 Week 4 Team Assignment Media Campaign Proposal BCOM 426 Week 5 Individual Assignment Media Communications Trends and Careers Paper BCOM 426 Week 5 Team Assignment Media Technologies Paper – PowerPoint PPT presentation

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Title: BCOM 426 Academic Coachuophelp


1
BCOM 426 Course Tutorial
  • For more course tutorials visit
  • www.uophelp.com

2
BCOM 426 Course Tutorial
  • BCOM 426 Entire Course
  • BCOM 426 Week 1 Discussion Question 1
  • BCOM 426 Week 1 Discussion Question 1
  • BCOM 426 Week 1 Discussion Question 2
  • BCOM 426 Week 1 Individual Assignment Milestones
    in Media Communications Paper
  • BCOM 426 Week 2 Discussion Question 1 
  • BCOM 426 Week 2 Discussion Question 2 
  • BCOM 426 Week 2 Team Assignment Media
    Communications Presentation
  • What is the definition of media communications?
  • What are two different types of media
    communications?
  • What affect do these types of media have on your
    life today

3
BCOM 426 Course Tutorial
  • BCOM 426 Week 1 Discussion Question 2
  • BCOM 426 Week 1 Individual Assignment Milestones
    in Media
  • What are two major milestones in advertising and
    media communications? How have these milestones
    affected modern-day advertising and media
    communications? Provide at least two examples.
    How have these milestones affected society?
    Provide at least two examples.
  • Prepare a 700- to 1,050-word paper in which you
    explain the historical significance of media
    communications. In your paper, address the
    following
  • Define media communications.
  • Identify at least two major milestones in the
    field of media communications.

4
BCOM 426 Course Tutorial
  • BCOM 426 Week 2 Discussion Question 1
  • BCOM 426 Week 2 Discussion Question 2
  • How would you define newsworthiness? How would
    you define sensationalism? How does the news
    media leverage newsworthiness and sensationalism?
    Provide specific examples
  • In 1960, John F. Kennedy had six days to think
    about what to do concerning the Cuban Missile
    Crisis before going public. In 1991, George Bush
    had six hours to make a decision about the
    Persian Gulf. How does communications immediacy
    affect modern-day decision making?

5
BCOM 426 Course Tutorial
  • BCOM 426 Week 2 Team Assignment Media
  • BCOM 426 Week 3 Discussion Question 1
  • Select one type of media communications
    newspaper, television, radio, or website.
  • Attain faculty approval of your selection prior
    to beginning this assignment.
  • Prepare a 10- to 15-minute oral presentation,
    based on your selected type of media
  • Taking into consideration the many parts of a
    media campaig, why is it so important to conduct
    a thorough situational analysis? How are the
    objectives of a media campaign derived? What
    indicators might guide your decisions to mold a
    creative strategy

6
BCOM 426 Course Tutorial
  • BCOM 426 Week 3 Discussion Question 2
  • BCOM 426 Week 3 Individual Assignment Advertising
  • What is an example of a business communications
    goal? What are at least two appropriate media
    strategies to achieve these goals? How might you
    determine whether or not these strategies are
    effective?
  • Evaluate the 30-minute news story based on the
    following
  • Objectivity
  • Bias
  • Persuasion
  • Sensationalism
  • Journalistic ethics
  • Analyze the advertising commercials contained in
    your selected 30-minute segment.

7
BCOM 426 Course Tutorial
  • BCOM 426 Week 3 Team Assignment Outline
  • BCOM 426 Week 4 Discussion Question 1
  • Resources Virtual Organizations
  • Use the link on the student website to access the
    virtual organizations.
  • Begin collaboration on Media Campaign Proposal
    that will be due in week 4.
  • How has globalization affected media
    technologies? Provide specific examples. How
    have media technologies affected globalization?
    Provide specific examples.

8
BCOM 426 Course Tutorial
  • BCOM 426 Week 4 Discussion Question 2
  • BCOM 426 Week 4 Team Assignment Media Campaign
  • What is the role of media technology in relation
    to organizational profitability? How might an
    organization leverage media technology to
    increase organizational profitability? Provide a
    specific example
  • Resource Virtual Organization
  • Use the link on the student website to access the
    virtual organizations.
  • Select one of the organizations and create a
    profit-generating activity, product launch, grand
    opening, Initial Public Offering (IPO), and
    community event for your selected organization.
    This activity will be the basis for your Media
    Campaign Proposal.

9
BCOM 426 Course Tutorial
  • BCOM 426 Week 5 Individual Assignment Media
  • BCOM 426 Week 5 Team Assignment Media
  • Prepare a 1,050- to 1,400-word paper in which you
    analyze at least two trends in media
    communications and advertising. As a part of your
    analysis, examine future career opportunities in
    the advertising and media communications based on
    these trends.
  • Select an online marketing organization Vendare
    Media, Marketwire, or Vocus.
  • Attain faculty approval.
  • Prepare a 1,400- to 1,750-word paper in which you
    describe at least two types of new media
    technologies used by your selected organization
    and the role that these technologies

10
BCOM 426 Course Tutorial
For more course tutorials visit www.uophelp.com
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