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PSY 322 Empower Learning/ indigohelp

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For more classes visit www.indigohelp.com PSY 322 Week 1 Individual Assignment Consumer Psychology and Marketing Communications Article Analysis PSY 322 Week 1 DQ 1 PSY 322 Week 1 DQ 2 – PowerPoint PPT presentation

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Title: PSY 322 Empower Learning/ indigohelp


1
PSY 322 Empower Learning/ indigohelp
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ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Entire Course
  • PSY 322 Week 1 DQ 1
  • For more classes visit
  • www.indigohelp.com
  • Write the differences between thinking ads and
    feeling ads in your own words - 100 to 150 words
    required. No quotes from the text - paraphrase
    and put it in your own words.
  • For more classes visit
  • www.indigohelp.com
  • PSY 322 Week 1 Individual Assignment Consumer
    Psychology and Marketing Communications Article
    Analysis
  • PSY 322 Week 1 DQ 1
  • PSY 322 Week 1 DQ 2

3
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 1 DQ 2
  • PSY 322 Week 1 Individual Assignment Consumer
    Psychology and Marketing Communications Article
    Analysis (2 Papers)
  • For more classes visit
  • www.indigohelp.com
  • Explain what researchers have found about the
    relationship between feelings towards ads and
    feelings towards brand names. Again, use this
    section of your textbook but explain it in your
    own words. No direct quotes. - 100 to 150 words.
  • For more classes visit
  • www.indigohelp.com
  • This Tutorial contains 2 sets of paper
  • Locate at least two peer-reviewed articles
    concerning consumer psychology, using the
    University Library, the Internet, or other
    resources.

4
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 2 DQ 1
  • PSY 322 Week 2 DQ 2
  • For more classes visit
  • www.indigohelp.com
  • An interesting question is how the market
    researchers determined the motivations of the
    different people.
  • What kinds of ads or other marketing strategies
    would work will with people who score high on th
    Part A scale?
  • For more classes visit
  • www.indigohelp.com
  • Take a look at the "Product repositioning"
    section starting on p. 170 of your Consumer
    Behavior text. It details the change in wording
    and the slogans used to change the public's
    perception and acceptance of "second mortgages"
    by calling them "home equity loans" and suggest
    that this had a role in the recent real estate
    financial troubles.

5
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 2 Individual Assignment Marketing
    Communication Memo
  • PSY 322 Week 2 Individual Assignment Marketing
    Communication Memo2
  • For more classes visit
  • www.indigohelp.com
  • We have a new Week 2 individual Assignment but
    with different description/Intruction, which can
    be found here on this link
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -2-individual-assignment-marketing-communication-m
    emo
  • For more classes visit
  • www.indigohelp.com
  • We have a new Week 2 individual Assignment but
    with different description/Intruction, which can
    be found here on this link
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -2-individual-assignment-marketing-communication-m
    emo

6
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 2 Team Assignment Consumer Traits
    and Behaviors Paper and Presentation References
  • PSY 322 Week 3 DQ 1
  • For more classes visit
  • www.indigohelp.com
  • Submit an annotated reference list, showing the
    works cited in the paper, which must include at
    least eight peer-reviewed sources from the
    University Library.
  • For more classes visit
  • www.indigohelp.com
  • What did Colonel Sanders of KFC do in the 1930s
    that most people hadn't thought important until
    the 1950s? Give the name of the strategy and
    details on what he did.
  • Same question for Ray Kroc of McDonald's in the
    1950s.
  • Is there a company or a company leader today who
    appears to have the same kind of foresight that
    those two did in their day?

7
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 3 DQ 2
  • PSY 322 Week 3 Individual Assignment Marketing
    Research and Promotional Message
  • For more classes visit
  • www.indigohelp.com
  • Take a look at the comparative chart on p. 14 in
    your Consumer Behavior text.
  • Chose one of the 14 comparisons. Make sure it is
    one that no one else has used yet. (You'll have
    to read their DQs to know which ones are taken).
  • Think of a product you are familar with.
  • For more classes visit
  • www.indigohelp.com
  • We have another Week 3 individual Assignment but
    with different description/instruction, which can
    be found here on this link
  • http//www.indigohelp.com/psy/psy-322?product_id4
    860
  • Select one of the following consumer groups
    teenagers, Baby Boomers, females, or minorities.

8
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 3 Individual Assignment Marketing
    Research and Promotional Message2
  • PSY 322 Week 3 Team Assignment Consumer Traits
    and Behaviors Paper and Presentation Conceptual
    Map
  • We have another Week 3 individual Assignment but
    with different description/instruction, which can
    be found here on this link 
  • http//www.indigohelp.com/psy/psy-322?product_id4
    860
  • Select one of the following consumer groups
    teenagers, Baby Boomers, females, or minorities.
  • For more classes visit
  • www.indigohelp.com
  • We have a NEW Week 3 Team Assignment but with
    different description/instruction, which can be
    found here on this link
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -3-team-assignment-consumer-traits-and-behaviors-p
    aper-and-presentation-outline
  • Prepare a conceptual map of where your LT sees
    the Consumer Traits and Behavior Paper going.
    This can be a formal outline, scatter maps or ven
    diagrams. Be creative!

9
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 3 Team Assignment Consumer Traits
    and Behaviors Paper and Presentation Outline
  • PSY 322 Week 4 DQ 1
  • For more classes visit
  • www.indigohelp.com
  • We have another Week 3 Team Assignment but with
    different description/instruction, which can be
    found here on this link
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -3-team-assignment-consumer-traits-and-behaviors-p
    aper-and-presentation-conceptual-map
  • For more classes visit
  • www.indigohelp.com
  • Find two deodorant ads targeted to
    different audiences. Analyze the aspects of each.
    Explain how groups may interpret them. Is there a
    difference? If so, why?

10
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 4 DQ 2
  • PSY 322 Week 4 Individual Assignment
    Environmental and Consumer Influences Analysis
    Paper
  • For more classes visit
  • www.indigohelp.com
  • Select two households featured in two television
    series. Classify each household into a social
    class. What is each households lifestyle and
    consumption behavior?
  • For more classes visit
  • www.indigohelp.com
  • Select a product or service with which you are
    familiar.
  • Prepare a 1,050- to 1,400-word paper in which you
    analyze factors that affect consumer purchasing
    decisions related to your product or service.

11
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 4 Individual Assignment Geo
    demographic clustering
  • PSY 322 Week 5 Individual Assignment Case Study
    Analysis
  • For more classes visit
  • www.indigohelp.com
  • Select a product or service with which you are
    familiar.
  • Read carefully the section on Geodemographic
    Clustering in Chapter 10 of Consumer Behavior.
  • For more classes visit
  • www.indigohelp.com
  • We have a NEW Week 5 Individual Assignment but
    with different description/instruction, which can
    be found here on this link 
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -5-individual-assignment-case-study-analysis-paper

12
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 5 Individual Assignment Case Study
    Analysis Paper
  • PSY 322 Week 5 Team Assignment Consumer Traits
    and Behaviors Paper and Presentation
  • For more classes visit
  • www.indigohelp.com
  • We have another Week 5 IndividualAssignment but
    with different description/instruction, which can
    be found here on this link
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -5-individual-assignment-case-study-analysis
  • For more classes visit
  • www.indigohelp.com
  • We have a NEW Week 5 Team Assignment but with
    different description/instruction, which can be
    found here on this link
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -5-team-assignment-consumer-traits-and-behaviors-p
    aper-and-presentation

13
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
  • PSY 322 Week 5 Team Assignment Consumer Traits
    and Behaviors Paper and Presentation2
  • For more classes visit
  • www.indigohelp.com
  • We have a NEW Week 5 Team Assignment but with
    different description/instruction, which can be
    found here on this link
  • http//www.indigohelp.com/psy/psy-322/psy-322-week
    -5-team-assignment-consumer-traits-and-behaviors-p
    aper-and-presentation

14
ABS 200 Educational Tutor/ indigohelp
PSY 322 Empower Learning/ indigohelp
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