Website Designers Orange County - www.websitepromoters.com (1)

1
SEOProcess and Planning

• Website Promoters LLC - Websitepromoters.com

2
The SEO Life Cycle
3
Step 1 Define Objectives

• Current Internet Marketing Program.
• Does Client have existing Analytics?
• Historical SERPs (Search Engine Results Pages).
• Client Budget, and Goals.

4
Step 2 Keyword Research

• Determine 10 to 15 relevant Keywords for
  optimization.
• Determine if Paid Click Program would help reach
  Goals and compliment SEO.
• Prioritize Keywords by SERP Cost / Benefit
  Analysis.

5
Step 3 Website Optimization

1. Domain Name Analysis.
2. Meta Tags.
3. Keyword Seeding.
4. Keyword Density and Code to Text Analysis.
5. Anchor Links.
6. PageRank Sculpting.

6
Step4 Off Site Optimization

• Create Third Party Link Program, that complies
  with Google White Hat Guidelines.
• Create WordPress Blog and create New Article
  Posts on regular schedule.
• Create YouTube Video Program.
• Create Twitter Account, and tweet all blog posts.
• Create Google account.

7
Step5 Reporting and Analysis

• Prepare Reports for Data Analysis.
• Analyze current Analytics, and Website Search
  Engine Keyword Placement.
• Analyze Current Competitor Search Engine
  Placement, and changes.
• Create plan for next SEO cycle.