Tool to diagnose crawl issues. - PowerPoint PPT Presentation

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Tool to diagnose crawl issues.

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Crawling means the visit of Google Bot (spiders) to track your page. There can be certain issues arising while crawling your web pages, that can we solved using SEO.YourSEOPick, is ethical SEO company delivering world-class SEO, Social media & PPC services. We do SEO for global & local brands as well as mobile sites. An all around perspective is usually vital to upthrust your Search rankings, especially in heavily competitive market. And at YourSEOpick, we do it the best! – PowerPoint PPT presentation

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Title: Tool to diagnose crawl issues.


1
Diagnosing Crawl Issues Using SEO
2
How Search Engines Work ?
3
Crawling
  • Crawling means the visit of Google Bot (spiders)
    to track your page.
  • In SEO words, crawling means following your links
    and crawling your website.
  • When bots come to your website it follows other
    linked page and crawls your site.
  • Crawling is done by search engine crawlers.
  • A search engine crawler is an automated script
    that browses the WWW to provide up to date data
    to the search engine

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4
Indexing
  • After crawling, the search engine processes each
    of the page it crawls.
  • It compiles massive index of all the words it
    sees and their location on each page.
  • This content is then stored, with the information
    and organized by the search engines.
  • Storing and sorting this informations requires
    space and both Yahoo and Google have over a
    million server each.

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5
Crawl Issues
6
Crawl Log Example
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7
Crawl Issue Example
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8
Diagnosis - Webmaster Tool
  • Youll see three possible types of crawl errors.
  • HTTP errors These arent common, and they
    usually occur in small numbers. This happens when
    Google gets a server-side response that doesnt
    yield an ok or found status.
  • Not Found In succeeding crawls, Googlebot will
    revisit these pages and compare them with what it
    has in its cache. When it doesnt find the pages
    that it wants to revisit, it lists the URLs as
    404 Not Found.
  • Restricted by Robots.txt Your robots.txt
    file is a part of
  • your site where you tell search engine
    spiders which
  • pages in your site they can crawl and which
    ones are off-
  • limits.

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9
  • Not Found URLs from old pages that have been
    replaced by new ones 301 redirect them to the
    URL of the new page that replaced them.
  • HTTP errors Ask your developer to diagnose what
    type of HTTP error it is, since theres a lot of
    these.
  • Private/Secure Pages restricted by robots.txt
    No action
  • Public pages restricted by robots.txt Edit
    robots.txt file and remove the URL from the list.
    -


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10
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11
Crawl Efficiency Checklist
  • Ensure page load time aren't slow as to reduce
    the number of pages crawled.
  • Ensure server is responsive.
  • Return a 303 for unchanged content.
  • Use a compression.
  • Return a 404 for not found content.
  • Ensure each page has at least one link.
  • Avoid infinite redirects and redirect loops.
  • Ensure most important pages are linked from
    homepage.
  • Reasonable crawl delay setting (if used at all).
  • Reasonable use of Google Webmaster tool crawl
    setting.

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12
Who we Are ?
  • YourSEOPick is an initiative by Smartinfosys.net,
    a brand owned by WebConnect Private
    Limited. We are committed to provide the best SEO
    services to all businesses to make the most out
    of their websites.
  • Our goal is to help our clients maximize their
    return on investment by generating high
    quality traffic from the major search engines.
  • Unlike other SEO companies that are just focused
    on hiking ranks on Google, YourSEOPick is focused
    on leads and sales.
  • All type of SEO services can be found under one
    roof YourSeoPick.

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13
Our Services
  • Local SEO Optimize your website for local
    searches. Get found locally and maximize your
    earning through people in your targeted
    geographical Areas.
  • Mobile SEO Optimize your website for mobile
    searches and get maximum exposure from more than
    60 of total Internet traffic that comes from
    mobile device visitors.
  • Comprehensive SEO audit A website is audited
    for various on-page and off page factors that
    affect visibility of a website on various search
    engines.

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14
Reach Us
E-mail support_at_yourseopick.com URL
www.yourseopick.com
Address 401/604/801, Meridian Tower,
Nr. Apple Hospital, Udhna
Darwaja,Surat. Gujarat (INDIA) -
395002
Contact 91-9426157202
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