Building An Ecommerce Web Development Strategy

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Building An Ecommerce Web Development Strategy
http//multidimensionusa.com
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Introduction

• Customers are increasingly turning towards
  smartphones and the internet for purchasing
  almost everything. The traditional brick and
  mortar store shopping is turning into a click
  and order shopping. Now, as technology changes
  hands, its transforming into tap, swipe and
  order. Ecommerce is quickly turning into
  m-commerce.

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Ecommerce Web Development Strategy

• Create user oriented experiences
• This is a tough one. Customers cannot touch and
  feel the products. It is difficult to convince
  them how good they are. This is where eye
  catching images and product descriptions come
  into picture.
• Customer feedback
• As mentioned earlier, make sure you include
  space on your website for customer feedback,
  recommendations and testimonials. All these are
  crucial factors that impact buying decisions of
  your customers.

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• Social Media
• Recommendations from friends work better than
  recommendations from strangers. If a customer
  buys your product and shares it on their social
  media profile as being good, you will definitely
  see a positive impact on your sales.
• Mobile commerce
• If you arent thinking mobile yet, might as well
  close down business! Well, mobile is one of the
  most popular means of shopping these days. Four
  out of five people are shopping via smartphones
  these days.

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• Create easy checkouts
• One of the most important aspects of an
  ecommerce business is the checkout process. The
  quicker it is the convenient it is for the
  customer. This helps improve customer experiences
  as well as improve sales. If the process is too
  long or complicated, it increases the changes of
  customers abandoning their shopping carts. To
  retain customers and urge them to buy more design
  a shopping cart that quickly does the job for you!

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Conclusion

• Overall, ecommerce websites should include all
  the necessary features that are required from a
  customer as well as business perspective. You
  need to take care that you include all your
  requirements as per business demands and make it
  customer friendly too.
• Ecommerce is a means of representing your
  business online. Make sure that you make the most
  of it. The way you design and develop your site
  can make or break a business.

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THANK YOU!
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