A Story Telling Web Design - PowerPoint PPT Presentation

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A Story Telling Web Design

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A story telling narrative is ideally suitable for long scrolling sites and it is a modern way to design a web page. – PowerPoint PPT presentation

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Title: A Story Telling Web Design


1
A Story Telling Web Design
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  • When you have had a long scrolling site designed
    by a web design agency London you need to know
    that a definite boost for such a site is the
    storytelling aspect. This is a very modern shift
    in web design. Long scrolling sites are
    extensively used by people owning smart phones
    and small laptops.
  • There are two sides to this the design has to
    tell a story and it is for your chosen agency to
    put the two together. The content is a mixture
    of visual and user interface, designed for people
    to interact and participate in.

3
  • The story obviously needs to be a narrative of
    your company brand. You will have to make sure
    that content is unique and engaging. The trick
    of the storyline is that a good tale is always
    simple and it should feel real, true and
    believable.
  • Even though the content is a story about your
    brand it should have elements which all stories
    have and these are characters, some sort of
    action and a plot. Although you could make use
    of a video for someone to be the narrator, it is
    not necessary. All that needs to be done is for
    there to be a central character to tell the story.

4
  • The best way to connect the two is to have a
    mixture of language and visual connections. The
    reason this method is so ideally suited to a long
    scrolling site is that for the story to be
    continuous the user can scroll down. This is not
    possible with page to page navigation.
  • The style of the narrative through the central
    character can be either formal, pacey or, as
    already said above, can be connected to visual
    images.

5
  • If you are stuck for a structure, internet games
    can provide you with some ideas. In the bigger
    story there are often smaller sections which are
    a story in themselves. We have all seen combat
    games, for instance with central characters that
    have to go through a series of challenges to get
    to the end of the game.
  • Along the way they can either be eliminated or
    pass through each section unscathed to win the
    game. You can use this format with almost any
    product that is sold. The difference is that at
    the end of the story you will have to entice your
    browser to buy the product that has been
    described.

6
  • It is helpful to make the buying process easy.
    Simply put the item in the cart and proceed to
    check-out. It sounds a little easier than it is
    to make every interaction work and for this
    reason you may need a web design agency London to
    help you realise your thoughts.
  • Whatever you decide upon you will need to
    understand your target audience and you have to
    make it clear to them and it has to be engaging
    for the users.
  • If you need a good website design agency London,
    it can be found at NeotericUk

7
Thank You Your Time
Thank you
Neotericuk
published by www.neotericuk.co.uk
_at_ Neotericuk Neotericuk
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