Is It a Small Business Start Up?

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Is It a Small Business Start Up?

• Before the Internet era, network marketing used
  to be the only "Small Business Start Up" and the
  only way to earn some additional income along
  with working a regular job and working overtime.
• The marketing techniques typically taught in the
  industry consisted of introducing the products to
  family and friends--the classic way was to invite
  friends, family, and any acquaintances to hotel
  meetings, where they heard a presentation about
  the products and/or the business. After
  exhausting what was called your "warm market,"
  you then had to go to your chamber of commerce,
  your church, networking clubs, malls, and other
  public places in order to meet new people to whom
  you could present the business and the products.
• Unfortunately, many network marketing companies
  are still using these lead generation techniques
  in the present day. Some recommend using what are
  called "drop cards" and flyers. The network
  marketer's daily method of operation consists of
  leaving these flyers and drop cards in as many
  public places as possible, from restaurants to
  phone booths, in grocery shops and around ATM
  machines.
• Rather than working from home, these techniques
  leave network marketers on the road most of the
  time, and network marketing, in this case, is not
  really what one would call a Small Business Start
  Up.
• Currently, the Internet allows lead generation
  via Internet marketing. Internet marketing lead
  generation may be completely free or low cost.
  Leads generated through the internet are highly
  targeted.

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Flyers and drop cards are replaced by simple
signature lines in emails, discussion groups and
forums. Visits to grocery shops are replaced by
visits to forums. Expensive non targeted
newspapers advertisements are replaced by cheaper
highly targeted newsletter and pay per click
advertising. The current technology of phone
bridges allows marketers to conduct presentations
that connect prospects from all over the country,
or even from all over the world. Expensive time
consuming hotel meetings are replaced by a
joining a phone conference call from the comfort
of your home.Network marketing is truly becoming
a Small Business Start Up. If your purpose in
looking for a Small Business Start Up is to have
the chance to spend some quality time with your
family, and if you are planning to work part-time
in the business, when evaluating a company, you
may want to check about their marketing plan.
Before checking compensation plans, products, or
policies and procedures, it is recommended that
you check the quality of the company's training
program this should be done before joining, not
afterwards. You will have to make sure that the
network marketing company you are considering
will teach you real marketing techniques and
internet marketing for lead generation. Click
here.