Elements Which Make Your Customers To Leave Your Website

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Elements Which Make Your Customers To Leave Your
Website
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A well designed and perfectly functioning website
too can sometimes drive customers away and
increase the bounce rates due to a variety of
reasons.  Serving customers well should be the
only purpose of any website. However, sometimes
store owners miss a few of the factors that could
be putting people off.

• Here are a few
• Autoaudio
• Scrolling Adverts
• Complex Navigation
• Non-Responsive Site
• Outdated Content

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Autoaudio
A sound that automatically starts playing on
visiting a website often tends to annoy customers
with the most.  The unnecessary sound only
distracts the users from doing things they
visited the website for.  IT has also resulted in
slow loading speed of the webpage besides being
irritating. Hence, to stop users from leaving the
website, avoid using such media types, and
decrease the bounce rate.
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Scrolling Adverts
These are in the form of a square, rectangle,
which appear in the middle of the screen when an
interesting article just gets loaded. These
adverts refuse to go unless someone clicks that
tiny close button which blends with the
background and is difficult notice. Always avoid
these scrolling adverts it is just an annoyance
and unnecessary distraction that drives people
away.
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Complex Navigation
This is one of the main elements of a website.
Navigation should always be easy and simple. When
users visit the website, they should be able to
browse through the content of each webpage that
they desire with at most ease and without having
to look for it deeply. Ensure to direct the users
to their desired path with less complexity and
also uses simple terms to define each webpage in
the navigation. A complicated navigation where
the users dont understand anything will drive
them away.
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Non-Responsive Site
Responsive design is something that adjusts
itself according to the screen type
automatically, so that it reads well regardless
of the screen size. Since, most of todays users
browse the internet through their mobiles,
responsive design will add to this demand and
help the business grow. Responsive design
provides excellent user experience and is also a
big factor to get better page ranking in Google.
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Outdated Content
If the most recent article in the news feed is
dated 10/02/2014, it would give a bad first
impression of the website. Therefore, it is
suggested to keep updating the content with
recent news and trend in technology. Keeping the
outdated content in the website will make users
leave without even going through the whole
website this will be like a deciding
point. Follow these few points and decrease the
bounce rate on the website.
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Interested To know More About?
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