Title: Infographic Services for better presentations
1Infographic Services for better presentations
2A famous infographic milestone occurred in 1857
when English nurse Florence Nightingale used
information graphics to persuade Queen Victoria
to improve conditions in military hospitals. She
used a Coxcomb chart, a combination of stacked
bar and pie charts, depicting the number and
causes of deaths during each month of the Crimean
War. One look at the chart made it clear that
the Russians were a minor enemy the real enemies
were cholera, typhus and dysentery. It clearly
makes more sense then, to invest a little time
and money to create infographics.
3Another big step in the story of infographics was
taken in 1931, when Harry Beck created the first
map of the London Tube showing only lines to
depict public transit routes and stations. This
was an important development, because it moved
visual diagrams into everyday life. The way to
create infographics that make an impact is to
make sure that the message is clear, easy to
digest, and eye-catching. But the process of
distilling data into a neat little chart, bar
graph, or Venn diagram usually requires pages and
pages of messy preparatory sketches, which are
rarely seen by the public.
4It can be anything from a colourful collection of
doodles and drawings, to digital mock-ups that
offers invaluable insight into how a pile of
statistics can evolve into artful diagrams about
anything from the shopping habits of American men
to the adulteration of olive oil. It can be used
to create something visually appealing as well as
informative and hence it can tremendously boost
corporate presentations. You can position the
most important numbers up front, where they have
the most impact. A picture can evoke emotion,
motivate and entertain. Instead of text, consider
posting infographics on your website. You can use
them as an entertaining way to make a serious
point.
5Post the information as an infographic and your
message will get noticed. infographics continue
to take center stage as a way to attract links
and promote social sharing. A well-designed,
attractive infographic is more eye-catchy than an
outreach. There are professionals who will
provide you with such high-quality infographic
services.
6So often, excessive information is conveyed
sloppily, thoughtlessly, without enough attention
to the reader's experience. That's what makes it
so important to understand how deliberate
infographic designers are about their process
many graphics look deceptively simple, but great
visualizations aren't whipped up in an instant
they're planned impeccably, as these sketchbooks
reveal. As Heller and Landers write in the books
introduction, "Raw Data, Fresh Cooked," there's a
bright side to the information overload. So
create infographics, make an impact.