Overview About Social Media Marketing

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Social Media
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• Wikipedia definition
• Social media are primarily Internet- and
  mobile-based tools for sharing and discussing
  information among human beings.

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• Or Is it?

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Kind of, Sort of.

• Social Media Marketing is an exchange, a
  conversation, a brainstorming session, an
  interaction a debate, and a million things more
• That is brought to you by

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Social Media Marketing Leigh On Sea
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Lets make it simpler for Understand

• The Internet provides a captivating global
  exchange among people, a conversation that moves
  with lightning speed.
• Markets and customers are getting smarter.

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Its a conversation between.

• Your
• customers
• employees
• investors
• competitors
• fans
• anyone in the world who has
• internet access and an opinion

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Social Media is powered by

• social networks
• news and bookmarking
• blogs
• video and photo sharing
• wikis
• virtual reality
• social gaming
• podcasts, RSS

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• MAKE SOCIAL MEDIA TOOLS WORK FOR YOU!!!

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Social Networking

• Do
• Create a page to promote your brand
• Point fans to your company blog
• Encourage discussion
• Explore targeted advertising opportunities

• Dont
• Create a page and abandon it
• Try a hard sell approach
• Censor comments
• Spam your friends/fans with frequent messages
  youll frighten them away
• Post false information

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Myths about Social Media

• Its for kids.
• YouTube features cat videos. I dont want to
  cheapen our brand by posting there!
• I have a FaceBook account. I got it covered.
• Its a fad. It wont last.
• If we delete all the nasty comments, no one will
  know.

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• Social media Marketing in Essex can help your
  brand if
• you are smart about it.

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• Thank You

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