Experience Gifting (1) - PowerPoint PPT Presentation

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Experience Gifting (1)

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Giftxoxo.com is a curated experience provider which firmly believes in creating memories and moments that one would cherish for a lifetime. Giftxoxo is a curated marketplace of unique Experiences in India. – PowerPoint PPT presentation

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Title: Experience Gifting (1)


1
Its Proven now! Studies have shown that
experience gifts are the way to go.
  • Giftxoxo.com

2
  • Giftxoxo.com was built on the idea that people
    place value in experiences. They like creating
    new memories, learning new things, facing fears
    and discovering new places.
  • Whether its the millennial holding greater value
    in memories over material objects, the senior
    wanting to cross something off the bucket list or
    the mom buying a gift for her husband who seems
    to have everything, experience gifts have caught
    on in a big way and multiple studies support that
    theory.

3
  • A write up on a study from San Francisco State,
    published June 18, 2012, said, In a new study,
    San Francisco State University researchers
    learned that consumers can gain greater happiness
    from buying life experiences such as concert
    tickets or an exotic vacation, but only if they
    choose the gift for the right reasons.
  • Also concluding that, buying items that are
    associated with life experiences, rather than
    material possessions, can provide the gift-giver
    satisfaction if the individual is sincere in his
    or her desire and purpose.

4
  • And to sum up another article and study from
    Cornell University, the gift of experience keeps
    giving and the satisfaction keeps growing.
    Whereas,if you purchase a TV, satisfaction trails
    off quickly.
  • It also goes on to explain how its easy to make
    a comparison between material objects (his screen
    is 40 inches and mine is only 36), but the
    excitement during and memories of an experience
    will never compare to someones since they are
    uniquely the recipients own.

5
  • And if thats not enough, Happiness Guru Dan
    Buettner, in a clip on Good Morning America,
    said, you want to buy your friends experiences
    because the newness from a new thing wears off in
    about 9-to-14 months whereas a good memory will
    gain lustre over time. Theres a bigger happiness
    return.
  • For the next gift you want to give, try the gift
    of experience.
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