Social Media Marketing - PowerPoint PPT Presentation

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Social Media Marketing

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This helps us to know more about Social Media Marketing, their benefits, tips and many more. – PowerPoint PPT presentation

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Title: Social Media Marketing


1
Social Media Marketing
2
Social Media Marketing Topics
  • 1. What is Social Media Marketing
  • 2. Elements of Social Media Marketing
  • 3. Social Media Marketing Plans
  • 4. Benefits of Social Media Marketing

3
What is Social Media Marketing
  • Social media marketing is a form of Internet
    marketing Which use social networking sites as a
    marketing tool. 
  • The goal of SMM is to produce content that users
    will share with their social network to help a
    company increase brand exposure and to reach
    customer like by Facebook,com Twitter, YouTube
    etc. 

4
Elements Of Social Media Marketing
  • 1. Identify Business Goals Every social media
  • strategy serves the goals like increase
    brand awareness, increase customers and reducing
    marketing costs.
  • 2. Set Marketing Objectives Always make your
    objectives specific, measurable, achievable,
    relevant and time-bound.

5
  • 3. Identify Customers You have to know your
    audience well because then
    its easier and
  • cheaper for you to target them on social or any
  • other media.
  • 4. Researching Your Competition- It is the most
    important activity in social media marketing
    .Search which social networks theyre using and
    analyze
  • their content strategy. Look at their number of
    fans or followers, posting frequency and time of
    day on Facebook or YouTube.com

6
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7
Social Media Marketing Plans
  • 1. Choose Your Network.
  • 2. Your Profile Should be Complete
  • 3. Your Voice and Plans Should be clear
  • 4. Find Posting Strategies

8
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9
Benefits of Social Media Marketing
  • 1. Increase Brand Visibility Increase
    brand recognition
    so that your brand
    is visible to all. Social media sites like
    Facebook and Twitter.com are mostly used for this
    purpose.
  • 2. Improve Brand Loyalty - Brands who engage
    on social media channels enjoy higher loyalty
    from their customer. You can also use this site
    to buy YouTube subscribers to improve your brand.
  • www.buyyoutubesubscribers247.com

10
  • 3. Higher Brand Authority Interacting with
    your customers regularly is a show of good faith
    for other customers
  • and when they post your brand name, new
    audience members will want to follow you for
    Updates.
  • 4. Better Search Engine Ranking - SEO is the
    best way to capture traffic from sites. Its
    enough to regularly update your blog, ensure
    optimized title tags and meta descriptions, and
    distribute links pointing back to your site.
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