Find Your Inspiration: Best Social Media Campaigns of 2014

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Find Your Inspiration Best Social Media
Campaigns of 2014

• As marketing campaigns have evolved from mildly
  to highly important during the 20th century, and
  as they are constantly adapting and changing
  every single day, it comes as no surprise that
  today, the most important media battles are waged
  on social media channels. With the rise of
  Myspace, Facebook, and especially Twitter and
  Linkedin, the face of marketing has changed, and
  the importance of a well-rounded and thoroughly
  thought-out social media campaign is more obvious
  than ever before. No serious company dare miss
  out on the possibilities, and as the impact of
  social media grows, so does the creativity of
  marketers, who come up with more and more
  thrilling and engaging ways to interact with
  their followers, thus turning them from fans into
  consumers. Read More Entrepreneurship Life Best
  Social Media Campaigns

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A Joke Meets a Good Offer

• Several years ago, Guinness Beer made
  an April Fools Day poster that advertized their
  famous dark beer but the twist was that the
  beer was white and the foam dark, quite the
  opposite of the world-famous stout. Keeping the
  message light and funny, the campaign became
  memorable and inspired several subsequent ones,
  including last years Virgin and Samuel Adams
  adverts.  Read More Entrepreneurship Life Best
  Social Media Campaigns

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Fashion Music Individual Appeal

• The most important thing about social media
  is that they allow personalization and
  individuality that are easier to obtain than in
  real life. A great example came from Urban
  Decays Coachella campaign  this cosmetics brand
  started a contest for their users to create the
  best look for the music festival and post their
  creations on Pinterest. Read More
  Entrepreneurship Life Best Social Media
  Campaigns

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Shared Appetite

• People love the food/sweets industry and
  cant seem to get enough of how good the products
  look on pictures and videos. Therefore, this
  industry is famous for including their consumers
  into viral campaigns and trends, from Ben
  Jerrys ice cream to Coca Cola. Last year
  witnessed brands like Oreo and Dominos getting
  popular on the Internet. Read More
  Entrepreneurship Life Best Social Media
  Campaigns

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Celebrity Endorsement for Free

• When you have hundreds of famous people at
  one place, it means that there are numerous
  options for promotions and brand recognition.
  However, what Ellen DeGeneres did at the 2014
  Oscars was unheard of she managed to fit a
  dozen celebrities into one photo, including Kevin
  Spaceys grin and Julia Roberts floating head
  Read More Entrepreneurship Life Best Social
  Media Campaigns

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The Impact

• As the majority of modern customers use
  the Internet and social media, its only natural
  for famous brands to turn to viral campaigns and
  online marketing strategies. When you take a look
  at this infographic, detailing a week in the life
  of a brand on social media, it is clear that
  their impact is growing on a daily basis  Read
  More Entrepreneurship Life Best Social Media
  Campaigns

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