Get New Latino Customers with Hispanic Marketing - PowerPoint PPT Presentation

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Get New Latino Customers with Hispanic Marketing

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The Gonzalez Group provides you effective Hispanic marketing strategies like event marketing to focus on highly potential Hispanic customers. Visit for more information. – PowerPoint PPT presentation

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Title: Get New Latino Customers with Hispanic Marketing


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  • Did you know?
  • With a population of 52 million in the United
    States, Hispanics outnumber the population of
    Canada. By 2030 they could number 79 million,
    nearly one quarter of the U.S. population,
    according to census data.

3
  • Its estimated that Hispanic marketplace is
    growing in numbers and regions, and so there is a
    need to create programs that specifically reach
    this community. A few brands that are
    aggressively marketed to this Hispanic community
    has been taking a giant leap and excelling in
    their marketing strategies.

4
  • Why Hispanic Marketing?
  • Growing number of audience in Hispanic community.
  • Increase in their purchasing power.
  • Geographic Expansion.
  • Internet Usage.

5
  • How to Conquer Hispanic Marketplace?
  • Assess their passion points to make a strong
    relationship between your brand and their
    community.
  • Hispanics highly influence each other and get
    peer recommendation from them. So its
    recommended to seek influencers and market to
    them.
  • Design objectives and goals than wins Hispanic
    marketplace.

6
  • Mobile and Event marketing.
  • Build campaigns that resonates your Hispanic
    audience.
  • Develop fun ways for Hispanic customers to touch
    and feel your products.
  • Streamline social media strategies to connect
    with your target customers.

7
  • Looking for effective techniques to grow your
    business in the Hispanic market?
  • Visit www.rebeccaagonzalez.com
  • Call (210) 347-9261
  • E-mail Rebecca_at_Gonzalezgroupinc.Com
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