How to Overcome Challenging Changes

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Seminar on How to Overcome Challenging Changes
10 January, 2013 DKSH Office, Yangon
U Aye Kyaw Principal (MHR)
Copyright MHR, Room (905), Thanzay Condo,
Lanmadaw St, Yangon, Myanmar, Tel 707822,
216168, 395802
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How to Overcome Challenging Changes

• (III). DEGREE OF CHANGE
• 1. Radical Change (Fundamental)
  (Transformational)
• redesigning renewing the entire organizations
  large scale
• 2. Incremental Change (small changes over time)
• individual parts deal separately with one
  problem at a time.
• (IV). TIMING OF CHANGE
• Reactive Change responding change
• Proactive Change acts in anticipation of changes

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes

• (V). DRIVING FORCES FOR CHANGE
• (a) External Forces
• macro forces political, economics, social,
  technology
• micro forces customers, suppliers,
  distributors, competitors.
• (b) internal forces
• arise from all internal activities and decisions
• poor performance such as production
  inefficiencies
• VI. RESISTANCE TO CHANGE
• Culture as a constraint (challenging attitude,
  belief etc.)
• Vested interests in the status quo (potential
  loss of power
• Lack of understanding and trust (intentions
  behind change)

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes

• VI. OVERCOMING STRATEGIES
• (1) Communication and Education
• when solid information about the change is
  needed
• when the change involves new technical knowledge
• when there is a resistance by users and other
• (2) Participation
• involves users and potential resisters in
  designing the change
• understanding and commitment to the change by
  users
• understand the differences in perceptions of
  change

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes

• VI. OVERCOMING STRATEGIES (continued)
• (3) Negotiation
• formal means of achieving cooperation using
  bargaining
• wins acceptance and approval of a desired change
• reflect the agreement of both parties
• (4) Coercion
• use formal power to force employees to change
• should not be used in most cases
• necessary in crisis situation

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes

• VI. OVERCOMING STRATEGIES (continued)
• (5) Top Management Support
• needs visible support from the top
• helps overcome resistance to change
• symbolize to all employees that change is
  important
• when a change involves multiple departments
• when resources are being allocated among
  departments

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes
VII. AREAS FOR ORGANIZATIONAL CHANGE
Structure
Technology
Strategy
Products
Culture
MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes

• VII. AREAS FOR ORGANIZATIONAL CHANGE (continued)
• (1) Technology Changes
• a change in production process, making outputs
  more efficient
• ideas are initiated at lower organization levels
  bottom up
• inspires new and better ways of doing things
• (2) New Product Changes
• a change in the organizations product or
  service output
• an outcome of a new strategy and new market
• requires expertise from several departments
  simultaneously

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes

• VII. AREAS FOR ORGANIZATIONAL CHANGE (continued)
• (3) Structure Changes
• involves the hierarchy of authority, structural
  characteristics,
• administrative procedures, and management
  systems.
• accomplished through a top down approach.
• (4) Culture Changes
• a change in employees values, norms, attitude,
  beliefs etc
• culture change being in the organization as a
  whole
• training and development and OD program

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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How to Overcome Challenging Changes

• VII. AREAS FOR ORGANIZATIONAL CHANGE (continued)
• (5) Strategy Changes
• From Market Penetration to Product Development
• From Market Penetration to Market Development
• From Product Development to Diversification
• From Market Development to Diversification
• From Cost Leadership to Differentiation
• From Cost Leadership to Focus
• From Differentiation to Cost Leadership
• From Differentiation to Focus

MHR, Room (905), Thanzay Condo, Lanmadaw St,
Yangon, Myanmar, Tel 216168, 395802,707822
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