PPP

1
Mobile Clinic

• Group Caring With Health Administration (CWHA)
• Zemenfes, Melqaam, Collette, Molara, Imani, Eric
  

2
Strategic Marketing Factors

• Controllable Factors Consist of the four Ps
• Product
• Price
• Place
• Promotion

• Uncontrollable Factors
• Political
• Economic
• Social and Cultural
• Technological
• Regulatory
• Competitive

3
Significant Issues for Non-Profit Mobile Unit

• Controllable Factors
• Place-Mobile unit allows outreach to communities
  and neighborhoods with a lack of resources.
• Uncontrollable Factors
• Social Cultural-Lack of trust in poor
  communities.
• Certain Regulatory Requirements apply to
  Non-Profit Organizations

4
Mobile Clinic

• We are a non-profit organization
• Basic medical clinic that brings care to the
  medically disenfranchised individuals who do not
  normally have access to primary healthcare in
  urban and rural settings
• Provide client-driven screening preventive care

5
We Provide

• Dental Care
• OB/GYN Care
• Pediatric Care
• Geriatrics Care
• Patient follow-up care

6
We Provide

• Access to preventative tests
• Pap smears
• Prostate cancer Screenings
• Breast cancer screenings
• Patient Education

7
Demographic

• Caring for ALL
• All ages
• Male Female
• All ethnicity

8
Geographic

• State
• Maryland
• Rural
• City
• Silver Spring

9
Situational

• We take all insurances
• Medicaid
• Medicare

10
Mobile Clinic

• Group Caring With Health Administration (CWHA)
• Zemenfes, Melqaam, Collette, Molara, Imani, Eric