LEGGAGE_ Launch Strategy V3

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Introduction to LEGGAGE

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What is LEGGAGE

• LEGGAGE is a revolutionary laptop case with
  massage exterior surface
• LEGGAGE is primarily designed for long distance
  business travelers
• The massage surface allows up to 9 different
  massaging and foot rest positions
• LEGGAGE is made of durable and light weight
  polycarbonate shell, polyester and neoprene
  pockets
• A video of LEGGAGE in use can be found in
  LEGGAGE Facebook page which can be accessed by
  clicking Facebook icon on website

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LEGGAGE Vision

• Our vision is to think outside the box and
  create innovative yet simple solutions that make
  a difference in everyday life
• Everyone knows how uncomfortable long distance
  travel can be and it is this problem that
  inspired us to find a solution
• LEGGAGE has been in development phase for more
  than 2 years and we are now ready to launch this
  product
• During these 2 years about 12 iterations were
  tested and fine tuned before the current LEGGAGE
  design was finalized

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Following are four key features of LEGGAGE 1.
Massaging Surface2. Stylish and Sleek Design3.
Comfort4. ProtectionEach of these features are
described in detail in the next few slides
Key Features
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Key Feature 1 Massaging Action

• Unique ergonomic design with massaging surface to
  provide relaxation and improve blood circulation
• Ideally suited for long flights and long sitting
  position
• Allows 9 massaging positions
• Individuals will have fun playing with these
  positions during long flights
• Is a travel buddy during a long flight !

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LEGGAGE in Use during Flight
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Feature 2 Aesthetics

• Eye catching, sleek and stylish laptop case
• Elegant surface finish
• Business individuals will feel proud to carry
  into boardroom meetings
• Aesthetically modern and sleek looking
• Analogy IPAD Excellent functionality with looks

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Feature 3 Comfort

• Comfort Pass through zipper pocket design to
  slide over carryon luggage
• Makes it very convenient to carry on top of
  rolling luggage
• Do not have to hold laptop case and carryon
  handle separately
• LEGGAGE has total of 10 pockets to carry
  essentials
• (including one see-through pocket for Passport
  and two dedicated pockets for Pens)
• LEGGAGE has 4 zippers to segregate different
  sections

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Feature 4 Protection

• Waterproof shell is made of durable and light
  weight polycarbonate
• Total weight of only 3.1 pounds (1.4 kg)
• Provides added protection to impact damage

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Technical Specifications

• Dimensions
• Length 16.0 inches (41.0 cm)
• Width 12.0 inches (30.0 cm)
• Depth 5.3 inches (13.5 cm)
• Weight 3.1 pounds (1.3 kg)
• Carries up to 15.6 inch laptop
• Materials
• Polycarbonate
• Polyester
• Neoprene
• Leather

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Next Generation LEGGAGE

• Multiple color options with different trims and
  shades
• Option to add battery operated heating pad with
  cushion for added comfort during long distance
  travel
• Option to add battery powered massager for
  additional massaging action
• Alternate designs to allow more massaging and leg
  elevation positions