Yakult USA Expo West

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New Consumer Era Places Retailers at the
Forefront of Participating in Shoppers Health -
Exclusive Natural Products Expo West presentation
prepares retailers for the change of consumer
demand - March 10, 2010 (Torrance, CA) Yakult
U.S.A. Inc. will present an exclusive seminar for
Natural Products Expo West attendees, Shopping
for Health A New Era for Consumers on Saturday
March 13 from 300 400 pm at the Anaheim
Convention Center (Room 205B). Research and
marketing guru Caroline Gibbons, Founder and CEO
of PortiCo Research, and nutrition expert Barbara
Ruhs, R.D. at Bashas Family of Stores, will
examine why it is more important than ever for
retailers to help their customers achieve optimal
health and wellness. Using case studies of
successful retail level nutrition programs, the
seminar will delve into evolving customer needs
and demands while identifying key ROI
opportunities. This is a presentation retailers,
buyers, dietitians and health organizations can
not afford to miss. To register for the seminar,
click here. The time has come for retailers to
actively participate in their customers health,
says Barbara Ruhs, a former Harvard University
dietitian and current director of the Eat Smart
program at Bashas. I believe that supermarkets
can be catalysts for curbing public health issues
such as obesity and other lifestyle-related
diseases, which puts them in a very powerful
position. Through our firms research, we have
real-life evidence that consumers want to take
the more proactive role in their health, says
Caroline Gibbons. This is a great opportunity
for retailers to be a part of this new era for
consumers at the ground floor. Attendance to
the presentation is free. Pre-registration is
recommended since space is limited (click here to
register). Interested attendees may also stop by
the Yakult Booth (4484) at Expo West this week
to sign-up and learn more about Yakults
signature probiotic dairy drink. Yakult U.S.A.
Inc., a subsidiary of Tokyo-based Yakult Honsha
Co., Ltd., is headquartered in Torrance, CA. It
supports Yakults business in the United States
and Canada. Scientists all over the world
continue to confirm and expand knowledge
regarding the benefits of probiotics and Yakult.
Yakult Honsha Co., Ltd. was established in Japan
in 1955 and is regarded as the worlds pioneer of
probiotics. For more information, please visit
www.yakultusa.com.