Title: Soup Market 2013 - Market Update
1Soup Market 2013 - Market Update
One-Stop Shop for Business Information
2 Summary
Executive Summary This Key Note Market Update
examines the soup industry in the UK. The market
is made up of three main sectors wet ambient
soups, fresh chilled soups and dry soups. Wet
ambient soups are the UKs favourite and account
for more than half of all soups sold in terms of
value. Heinz is the leading brand in the market
and is responsible for approximately 70 of sales
in the category. Own labels dominate the fresh
chilled soups sector. Small premium brands are
also performing well. Finally, dry soups have
struggled in recent times. However, they appear
to be making a comeback as of 2012. This is down
to innovation and marketing efforts by brands. In
total, the markets value grew by 8.9 in 2012.
3 Table of Contents
- Executive Summary
- Market Definition
- REPORT COVERAGE
- MARKET SECTORS
- Wet Ambient Soup
- Fresh Chilled Soup
- Dry Soup
- MARKET TRENDS
- Consumers' Health Concerns
- Soup Manufacturers Diversify Their Portfolios
- Focus on Flavour
- Seasonal and Limited Edition Soups
4Related Reports
- The Russian Soup Market What Consumers Eat and
Why? - The UK Soup Market What Consumers Eat and Why?
- The Future of the Soups Market in Hungary to 2017
- The Future of the Soups Market in Mexico to 2017
- The Future of the Soups Market in Thailand to
2017 - The Future of the Soups Market in the Netherlands
to 2017
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