PayPerClick PPC

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Pay-Per-Click (PPC)
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What does it mean for your business?
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PPC is when a company bids against its
competitors for their adverts to appear as high
as possible on search engine results
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The brilliance and simplicity of PPC is that
advertisers only pay when their adverts are
clicked-on by web-users
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Using simple tracking methods, it is possible to
quantify how many of those web-users requested
more information or bought something having
clicked on a PPC advert
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Unlike any other form of marketing, it means when
using PPC, advertisers can accurately calculate
how much it costs to attract a prospect or to
make a sale
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It is therefore no surprise that a greater
proportion of marketing budgets are rapidly being
diverted in this direction
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Where do PPC ads appear?
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Paid-For listings (pay when someone clicks)
Free listings (hard to influence)
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Ads can also appear on topical websites
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Why should you trust us to help grow your
business?

• We are part of NBV Group who perform this
  critical function for Microsoft as well as a
  number of PLCs...and we use their PPC team!
• Every PPC campaign is unique to the individual
  company.
• If you are unsure or apprehensive of PPC, we can
  offer a months trial allowing you complete peace
  of mind with NO obligation.
• Dedicated support - we do the work whilst you see
  the results.

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Summary

• Target prospective customers at a time they are
  actively searching for the products/services you
  provide.
• Minuscule investment compared to traditional
  forms of marketing such as magazine advertising.
• Cap your spending per-day and per-month at any
  level.
• Conversion rates can be measured enabling you to
  make sure PPC is helping you make a profit.
• PPC can be implemented almost immediately giving
  you a unique tailor-made form of advertising.

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Services and Costs

• 20 keywords 175 one-off setup 175 per month
• 40 keywords 250 one-off setup 250
  per month
• 75 keywords 350 one-off setup 350
  per month
• 100 keywords 450 one-off setup 450
  per month
• 100 keywords 550 one-off setup 550
  per month
• Prices based on 6 month contract.
• Discounted rate available for extended 12 month
  contract.
• EOE. Subject to our standard terms of business
  and VAT.
• 1 month trial available on request.

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The Coffees on Us

• Get in touch with us and well put the kettle on.
  To find out more about how new2marketing can help
  you achieve your marketing goals, please
  contact Jonathan on 0845 123 2900or
  jripley_at_nbv-group.com.
• NBV Group26 Curtain RoadLondon EC2A 3NY

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