the big picture

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simplifyingthe business
Giovanni Bisignani DG CEO IATA
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working together is critical
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working together is critical

• Robert Milton, Air Canada

We need a new business model and a new culture.
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working together is critical

• Ralph Norris, Air New Zealand

The complexity of our business does not give our
customers value.
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working together is critical

• David Bronczek, FedEx

Our priority must be to reduce the cost of
industry processes.
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businesses become complex
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keep the value
eliminate the cost
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success
low cost
low fares
low cost industry
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mission
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mission
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mission
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mission
94 scheduledintl. air traffic
270 airlines
settlementsystems US 180billion
interlinestandards 1.8 billiontravelers
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mission
goal
reduce costs
increasepassengerconven-ience
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mission
reduce costs
increasepassengerconven-ience
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mission
reduce costs
increasepassengerconven-ience
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mission
reduce costs
increasepassengerconven-ience
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mission
reduce costs
increasepassengerconven-ience
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100 e-ticketing by 2007
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each ET saves US9 over paper tickets
IATA prints 300 million paper tickets per year
US3 billion savings per year
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the industry will not wait
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85 IATAairlines 80passengers
READY
200 othermembers
NOT READY
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criticalissues

• Simplifying interline implementation
• Finding airline resources
• Finding GDS resources
• Dealing with IT integration
• Ground handlers
• Moving behind the curve carriers along quickly

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awareness
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IATA ET ready 2005
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common use self-service kiosks (CUSS)
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survey
each traveller processed
20 of airlines READY
50 centssaved
80 of airlines NOT READY
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• Charging models
• Management control of platforms
• Acceptance procedures for baggage
• Facilitation for intl. travellers
• Off airport deployment

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• Charging models
• Management control of platforms
• Acceptance procedures for baggage
• Facilitation for intl. travelers
• Off airport deployment

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CUSS
airlines identified
Heathrow
Gatwick
Frankfurt
Charles de Gaulle
Los Angeles
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bar coded boarding passes
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bar coded boarding passes
issues

• Government and airport regulations
• Human factor issues in airport handling

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RFID for interline baggagemanagement
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reduced service recovery costs
lower operating costs
benefits
enhancedsecurity
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Cargo Paperless Environment
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process efficiency
lower operating costs
benefits
enhancedcompeti- tiveness
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implement a revolution
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success united team
airlines
airports
suppliers
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