GROWithNovartis Get Real Opportunities Worldwide

1
GROWithNovartisGet Real Opportunities Worldwide

• Talent Development Challenges and Opportunities
  of the Russian Labor Market
• Presentation at the Higher School of Economics,
  Moscow
• Maria Struckmann, Organizational Development
  Manager, HR, Novartis Russia
• Moscow, 11.10.2007

2
About myself

• Born in Russia
• Childhood, education and professional growth in
  Germany and Switzerland
• Since 1996 working for Novartis in different
  functions
• Since 2002 working for Human Resources/ Swiss
  certification
• Since June 2005 long-term assignment at Novartis
  Russia HR-Project Management and Organizational
  Development
• Since Jan 2006 Professional Coaching/ US
  certification
• Untypical Expat, as
• Grew up in both countries, speaking both
  languages, understanding both mindsets/mentalities
  ? get easily access to both cultures

3
Based on my experience in Russia, I would like to
share with you my opinion on

• How different cultures impact professional
  mentalities
• The impact of the present economical status and
  background in West and East on workforce and
  business culture
• The requirements of the current situation to
  educational institutions and companies
• The Novartis solution
• How educational institutions can act as catalysts
  for know-how exchange and the benefits of active
  cooperation

4
How different cultures impact professional
mentalities

• EAST
• Community
• State monopole, no competition ?
• Hierarchy ? silos
• ? Complexity / bureaucracy
• Customer-orientation seen negatively
• ? Exclusion

• WEST
• Individualism ?
• Competition Survival of the fittest
• Speak-up / democracy
• ? Standardization /simplification
• ? Customer-orientation
• ? Diversity / inclusion
• Loyalty to employer

Climate Geography Religion History
Politics Economy Culture Mentality
5
Impact of present economical status and
background on workforce and business culture in
West and East

• WEST limitation/stagnation
• New opportunities for expansion
• Customer- and workforce-orientation
• Strong know-how, experience ? Innovation,
  creativeness
• Sophisticated tools and strategies ?
  sophisticated specialists
• Work/life balance
• Corporate culture

• EAST emerging growth
• Emerging growth and expansion
• 15y market development, forming of own structures
  ? lack of sophisticated tools, skills and
  profiles (specialists)
• High turnover/low loyalty
• Need for cultural change in business

6
Conclusion

• Historical/social/cultural factors
• Expanding business
• Lack of Top Managers and sophisticated
  specialists (operational)
• Highly competitive workforce market
• Causes higher demand than choice at the current
  workforce market
• Requires educational institutions and companies
  to grow adequate specialists within short
  timeframe, which requires- highly efficient
  educational programs- close collaboration of
  educational institutions and companies- market
  orientation by merging of theory and practice

7
The Novartis solution GROWithNovartis an
internship initiative
0
6 mths
8 - 12 mths
gt 14/18 mths
local internship
international
fixed position
assessments
Marketing/ -CapabilitiesStrategic
PlanningFinance/Business AnalysisHuman Resources
Gl. MarketingGl. Pricing ReimbursementBusiness
Development LicensingFinance
PC proficiency Organizational structure
Corporate tools systems Process management
Cross-functionality Market research insight
Tactical planning English proficiency
Global organization and structure Global
tools, concepts systems Global process
management Global cross-functionality Global
market research insight Strategic planning
Networking International exposure and
visibility
8
Cooperation with Russian Top-Universities
viaMaster-classes for targeted facultieson
actual economy related subjects in order to
ensure continuous flow/exchange between science
and the business-world All classes led by
Department Heads Internships for students with
high potentialBased on defined projectsGuided
by individual mentorsLocal and international
business environmentFixed positions offered to
most talented interns Participation at
international Novartis Bio-Camps Opportunity to
establish Russian Bio-Camps
9
Benefits of active cooperation

• Company
• Additional talent pool
• Up-to-dateness re local knowledge, processes etc.
• Reputation, visibility
• Business tailored solutions
• In-house specialists
• Loyalty
• Local Network
• Culture

• University
• Positioning of students in market
• Reputation
• Catalyst for know-how exchange (East/West)
• Working practice and innovative concepts, trends
• Influence on workforce market
• Global Network
• Culture

• Student
• Direct access to industry
• Positioning
• Coached introduction
• Business related local global know-how, trends
• Application of theory to practice
• Experience
• Networking

10
Conclusion

• I do very much believe in the power of the young
  Russian generation, who does not carry the burden
  of the past, who have access to different
  cultures, who are independent in their thinking
  and open to learn.
• They will be able to take the best of the Western
  experience and to adapt and to create their
  individual, Russian way.
• Be demanding to yourself and your environment,
  develop new skills and a strategic mindset,
  develop yourself as responsible leaders and
  always show your creative individualism.