Enterprise Learning in the Next TwentyFour Months

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Enterprise Learning in the Next Twenty-Four
Months
eLearning Forum, Friday June 13th, 2003
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Key Findings from Simulation in the Enterprise
The Convergence of eLearning, Simulation and
Enterprise Applications
June 2003

• Written by Sam S. Adkins
• sam_at_samadico.com

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Key Findings from Simulation in the Enterprise
Research

• Profitable Ecosystem is emerging for Both
  Enterprise Vendors and Best-of-Breed vendors
• eLearning Industry is in relative good health
• One Very Dark Spot IT Content
• Bright Spots Technology, Academic Market,
  Integration Services, Assessments, Compliance and
  Licensure
• New types of learning technology have emerged
• Analytics (our core export)
• Workflow-based eLearning tools and content
• Personalization in Composite Applications defined
  by Job-roles
• Eight (8) primary patterns of innovation were
  identified with Enterprise Application
  Integration (EAI) as the dominant pattern.

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The Enterprise Landscape What are Customers
Thinking and Buying?

• Top Customer Needs
• Cutting Costs
• Integrating (EAI) Business Processes Optimizing
  Existing Assets (BPM)
• Increasing Productivity (Aligning People, Systems
  and Strategy)
• What Are they Buying? (Follow the Money)
• Anything that squeezes cost out of flow
• BPM, EAI and BI (Analytics)
• Transactional Portals and Collaboration
  Workspaces
• Application Assembly Tools for SMEs and LOBs
• Workforce Optimization, Business Activity
  Monitoring and new inward-looking BI tools

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Enterprise Customer Pain Points
Gaps
Technology Deployment Proliferates in Silos of
Automation (Point Solutions)
Speed of Change
Strategy Fragments in Autonomous Business Units
(Silos of Strategy)
Gaps
New Companies Start with Technology, Business and
Strategy Alignment
Gaps
Business Model Stagnates and Workforce
Performance Stays Rigid (Change is Resisted)
Gaps
Business Performance Degrades Over Time
Adapted from itim Consulting, 2002
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The Goal Workflow, Workforce and WorkSpace
Performance Alignment
Speed of Change
Workflow in the WorkSpace
Collaboration
Integration
Automation
Workflow and BPM Technology
WorkSpace Business Strategy
Workforce Performance
Business Performance Improves Over Time
Adapted from itim Consulting, 2002
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Workflow-based eLearning Family Tree
Ubiquity
3rd Generation Pervasive Workflow-based
eLearning Enterprise Computing
Grids and Web Services Application Grids
Collaboration
EA Extended to Small and Medium Businesses Across
all Verticals as a Utility Cost
Asymmetric Simulation
Intelligent Tutors
Integration
2nd Generation Workflow-based eLearning in
Composite, Real-time Collaboration WorkSpaces
(via Web Services) Post-Browser,
Post-Application, Post-Suites
2001 2002 2003 2004 2005
2006 2007 2008 2009 2010
2011
TelePresence
Automated Content
Personalized Simulation
1st Generation Workflow-based eLearning in
EA EAI Takes Off
EAI
Augmented Reality
Enterprise Content Management
Collaboration
Product Lifecycle
ERP, CRM, SCM Suites
LMS and LCMS
Simulation and Training Industry
BPM, BI, BAM
Post-Browser Stage Begins in 2004 Wide Adoption
of Internet2 begins in 2008-2010
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Functional Quadrants of Real-time Extended
Enterprise
Product Management
Resource Management
Resources
Produce
Model
Collaborate
The Real-time Extended Enterprise (REE)
Manage
Modify
Process
Measure
Collaboration Management
Process Management
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The Real-time Extended Enterprise Taxonomy
Simulation Procedure Simulation Balanced
Scorecard The Customer Perspective Six
Sigma Implement, Control and Validate ISO900120
00 Product and Service Realization Performance
Consulting Compliance
Simulation Environment Simulation Balanced
Scorecard The Financial Perspective Six
Sigma Document and Define ISO90012000 Resource
Management Performance Consulting Asset Maps
Product Management
Resource Management
Product Lifecycle Management (PLM) Product Data
Management (PDM) Enterprise Project Management
(EPM) Supply Chain Management (SCM) Partner
Relationship Management (PRM) SalesForce
Automation (SFA) WorkForce Optimization
(WFO) WorkForce Management (WFM) Customer
Relationship Management (CRM)
Human Capital Management (HCM) Unstructured
Knowledge Management (UKM) Enterprise Resource
Management (ERP) Employee Relationship Management
(ERM) Employee Performance Management
(EPM) Learning Management System (LMS) Learning
Content Management System (LCMS)
BackOffice
Simulation Process Simulation Balanced
Scorecard The Business Process
Perspective Six Sigma Measure and Analyze
ISO90012000 Measurement, Analysis and
Improvement Performance Consulting Measurement,
Analysis and Improvement
Simulation Scenario Simulation Balanced
Scorecard The Learning and Growth
Perspective Six Sigma Design and
Improve ISO90012000 Management
Responsibility Performance Consulting Communicat
ion
FrontOffice
Structured Knowledge Management (SKM) Enterprise
Content Management (ECM) Instant Messaging
(IM) Presence Awareness (PA) Collaborative Web
Conferencing Enterprise Collaboration Management
(ECM) Expertise Mining
Business Process Management (BPM) Business
Activity Monitoring (BAM) Corporate Performance
Management (CPM) Workflow Management
(WM) Business Intelligence (BI) Customer
Analytics (CA) Workforce Analytics (WFA)
Employees
Customers and Partners
Process Management
Collaboration Management
Alessi and Trollip (1985, 2001) Kaplan and
Norton (1992)
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Vendor Research Questions

• Vendors asked questions in five areas
• Target Market, Product Vision Competition
• Technology Strategy
• Enterprise Application Integration Strategy
• User Experience What it Looks Like
• Customer Experience
• What are customers thinking?
• What are customers buying?
• Are they using the current products in novel
  ways?
• What is needed in future products to meet those
  needs?

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Eight Patterns of Innovation Emerged in Research
Internet Time Group, 2003
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Pioneers of Learning Technology Innovation
Product Management
Resource Management
THINQ, RWD, VCampus, Element K, Saba, Plateau
Saba, TEDS, Genesys, Maritz, KnowledgePool,
Extinsity, CyberU, Click2learn, KnowledgePlanet,
Docent, PeopleSoft, SAP, Siebel, Softscape,
Workscape, FatWire, iManage, Stellent, Vignette,
Workbrain, IBM, Inxight, Mohomine, Stratify, The
Brain
PTC, IBM, Agile, MatrixOne, Autodesk, i2,
Mindflow, Alentis Manugistics, Eigner, SAP,
Oracle, Artemis, Project.net, Logility, Red
Prairie, ChannelWave, Allegis, Click Commerce,
Partnerware, Comergent, iMediation, Capterra,
Pyramid, Chordiant, Onyx, Pivotal
Enterprise Application Integration
Microsoft, IBM, Siebel, SAP, Click2learn,
Indeliq, PeopleSoft, Ultimus, Hyperwave, Lombardi
Learning Technology In Enterprise Applications
IBM, Sun, Oracle, SAP Siebel, PeopleSoft,
ChannelWave, Sun, Documentum
Business Rules Defined Portals, Dashboards, and
Office 2003
Workflow-based eLearning
Knowledge Products, Nobilis, XStream, AWD,
Teamplate, Lombardi, Knowledge Impact
eLearning Defined as Core Business Process in
BPM
IBM, Sun, Oracle, SAP, Siebel, Indeliq,
PeopleSoft, Saba, Docent, Hyperwave
Simulation Embedded in Rich Clients and Portals
Cognos, ILOG, Business Objects, Hummingbird,
Autonomy, SAS, Vignette
Real-time Collaboration in Enterprise WorkSpaces
Inward-Facing Enterprise Analytics and Business
Rules
Click2learn, EDT Learning, Open Text, Centra,
Microsoft, IBM, Interwise, Bantu
Business Rules And Workforce Analytics
in eLearning
Hyperwave, Knowledge-Planet, Saba, mGen, Docent,
Indeliq, PeopleSoft, SAP, Siebel
Cognos, Business Objects, SAS, Lombardi, Indeliq,
Hyperwave, Ultimus, CASEwise, Domain Knowledge,
CA, Edify, Fujitsu, HP, Remedy, Taligent,
Teamplate, Unisys, IBM, Microsoft, Micrografx,
Staffware, FileNet, ILOG, Wizdom, Powersim,
Identitech, SeeRun
Autonomy, Attensity, Traction, FileNet,
Interwoven, Documentum, Bantu, Open Text, AskMe,
Venetica, ALSI, Intraspect, ParallelSpace, Tacit
Knowledge, Groove Networks, Centra, Interwise,
EDT Learning, WebEx, IBM, Microsoft, Oracle,
GlobalScape, RedHat, Hyperwave
Process Management
Collaboration Management
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Simulation in the Enterprise The Convergence
of eLearning, Simulation and Enterprise
Applications
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