PERFORMANCE WORKWEAR BUILT ALASKAN TOUGH

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PERFORMANCE WORKWEAR BUILT ALASKAN TOUGH
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INTRODUCTION

• ALASKAN HARDGEAR is the first true
  PERFORMANCE WORK WEAR company that is
  technologically superior to existing competitors
  within the 2 billion work wear market
• Founded in 2007 by two apparel industry veterans
  with offices in Louisville,CO and Anchorage, AK
  (Contract Mfg. in China Nicaragua)
• Our product currently is in 82 retail stores
  throughout 23 different states
• 2008 Estimated Sales 300,000
• Fundingwe are looking to secure 2M in Round A
  financing 45 Equity position The targeted ROI
  in 2012 is 8.1M

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MANAGEMENT TEAM

• ED AUMAN CEO
• Polartec (Product Marketing Mngr. Work Wear)
  8 years
• Global Assault Apparel Founder 4 years
• CESAR AGUILAR V.P. Sales
• Polartec ( Sr. V.P. Sales) 22 years
• Lion Brothers Co. (EVP Sales) 4 years
• Suzy Ganz Investor/Advisor
• Lion Brothers Co. Owner (worlds largest mfg.
  of embellishments to the apparel industry)

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PERFORMANCE WORKWEAR BUILT ALASKAN TOUGH

• Our focus is toward the young demographic who is
  very brand conscious and no longer wants to wear
  what his father and grand father have worn for
  the past 50 years.
• Younger Demographic (Male age 18-30) who is
  looking for more style, function performance
• More price sensitive, AH provides higher quality
  at a lower price

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OUR PRODUCT

• Water Repellant
• (Teflon Coated)
• Warmth Without Weight
• Unrestricted Mobility
• Breathable
• Extreme Abrasion Resistance

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PERFORMANCE
ALASKAN HARDGEAR
DUCK COTTON
Martindale Abrasion Test(2,000 cycles using
sandpaper)
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Competition

• Carhartt
• 600 million sales 75 is duck cotton apparel
• Concerned about diluting their duck cotton
  business with a performance wear category with
  similar pricing
• Dickies
• 850 million sales 80 is duck cotton apparel
• Key distribution channel Wal-Mart
• Brand reflects old school work wear

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2 BILLION INDUSTRY

• 3,000 NATIONAL RETAIL ACCOUNTS
• We expect to be in 650 retail doors by 2012 (22)
• Independent Retail ( Army-Navy stores)
• Big Box Outfitters (Gander Mtn., Cabelas, Bass
  Pro)
• Farm Fleet (Big R, Tractor Supply, Coastal Farm
  )
• Hardware (Ace)
• Big Box Retail (J.C. Penny, Sears, Wal-Mart)
• Grocery (Fred Meyers)
• Big Box Sports (Dicks, Joe Sports)

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CURRENT DEALER BASE

• 82 Retail Stores

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SALES STRATEGY

• Our goal is to capture 2.5 of Carhartts total
  sales by 2012 (14,000,000)
• Independent Rep Groups
• Territories covered in 2008 Alaska, Northwest
• Added Territories for 2009 CA, CO, UT, New
  England, Northeast
• Alaskan Gas Pipeline
• Largest construction project ever in N. America
  (20,000 workers over a 10 year period)
• Already present inside the key retailers
  (Army/Navy Big Rays) contracted to outfit the
  pipeline workers
• Internet Sales starting 2010

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KEY FINANCIALS
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OFFERING

• 2,000,000 equity investment
• To Fund 2009/2010 Growth
• Manufacturing (55), Marketing (25), G A (20)
• 45Ownership
• Expected Valuation at 2012 18.2 million (based
  on industry benchmark 1.3 x sales)
• Expected ROI upon acquisition in 2012 8.1
  million
• Potential Acquirers (Williamson-Dickie, VF
  Corp., Columbia Sportswear,)

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IN SUMMARY

• Already in major markets with an emerging brand
  identity
• 300K Sales in 2008
• Industry Veterans to manage growth and drive
  14M in revenue by 2012
• Need 2M to fund operations
• 45 equity position with estimated 4x return