Launch your own Web TV Channel

1

• Launch your own Web TV Channel
• Present global news on a daily basis
• Join the mobile TV revolution
• Increase your advertising revenues
• Utilize our turnkey solution
• A low risk venture

2
Web TV is a reality

• Consumption now reaching critical levels. 20 of
  total media consumption is currently spent on the
  Internet.
• Internet advertising reaching 10 of media
  investments in many markets.
• Streaming is a viable advertising media, with
  higher impact and CPM than banners.

3
The Expressen Example
Online
Packaged content
Local Media Partner
Retail TV
Contentowners
Mobile

• Together with the leading Swedish tabloid
  Expressen, Kamera has launched a Web TV channel,
  available at www.expressen.se and Mobile TV
  channels through all four Swedish mobile
  networks.
• Kamera provides all international news and
  entertainment content.
• Kamera also provides the Video Player, hosting
  and Content Management.

4

• 75,000 Web TV streams per day (Expressen.se
  boasts 576.000 unique visitors per day).
• 20,000 Mobile TV Subscribers and over 100.000
  downloaded/streamed clips per month.
• Web TV commercials and banners sold out from day
  one.

5
Launch your own Web and Mobile TV channel!
Kamera offers publishers a complete Web- and
Mobile TV solution. Benefit from our experience
and partnerships with other new media TV
businesses and get your channel up and running
within weeks.
Kameras resources
Your resources
6
Content

• NewsWorldwide breaking news, covering everything
  from politics to science and technology to human
  interests.
• EntertainmentCelebrity news, movies, music and
  fashion
• SportsTennis, Athletics, Volleyball, Beach
  Volleyball, Swimming, handball and much more.
• 10-15 new ready-to-publish clips per day. Access
  to 50 fresh new stories per day.

7
Benefits - Summary

• Expand your brand to new platforms
• Increase customer loyalty
• Create new advertising revenues
• Position yourself against your competitors
• All at Low risk

8
About Kamera

• In new media television since 1998.
• Provider of video content and technology services
  for mobile and Internet.
• 100 clients which include mobile operators,
  broadband providers, online magazines and
  broadcasters.
• Preferred partner with Associated Press
  Television News, (AP) providing more than 50,000
  video stories per year.

9
Contact

• Dan Willstrand, Head of Sales Marketing
• Tel [phone]
• Mobile[phone]
• Email dan.willstrand_at_kamera.com