Connecting the Agendas of Physical Activity and Sport

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Connecting the Agendas of Physical Activity and
Sport

• Sussex Sport and Health Network Meeting
• 11th September 2008

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Sussex PCT Boundaries

• Sussex is split into 4 PCTs
• West Sussex
• Brighton and Hove City
• East Sussex Downs and Weald
• Hastings and Rother
• We are here today as representatives of ESDW and
  HR PCTs

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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How does it fit together?
Physical Activity
Sport
Active Living E.g. Active Transport Housework Manu
al Labour
Active Recreation Exercise Play Dance Walking/Cycl
ing as leisure
Organised Sport Organised Participation Structures
Competitive Activity Talent Development Internati
onal Competition
East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Reducing the risk of developing cancer
Reduces the risk of type II diabetes
Increases life expectancy
Helps to control weight
Reduces the risk of the CVD
Helps to prevent or reduce the symptoms of
osteoporosis
THE BENEFITS OF PHYSICAL ACTIVITY
Improves health related quality of life
Helps with the management of painful conditions
Prevents or reduces the incidence of high blood
pressure
Enhances brain function
Promoted mental well-being
East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Task 1

• Question
• Can you think and share with us an example of a
  project, where you have successfully increased
  participation in sport/physical activity in a
  hard to reach group?
• How did you decide upon the project, the target
  population and location?
• How did you measure your outcomes?

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Health Inequalities

• What does the term Health Inequality mean?
• The difference in health status or in
  distribution of health determinants between
  different populations
• For example?
• Lifestyle Factors such as diet, exercise or
  smoking
• Access to Services such as health care or leisure
  facilities
• Health Outcomes such as life expectancy or
  disease
• Our services are focussed and funded around the
  areas and populations of most need
• Projects must have a strong evidence base

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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The Fat Map!

• In Sussex, Hastings and Rother has the highest
  prevalence of obesity
• Hastings and Rother 8.7
• ESDW 6.6
• Brighton and Hove 5.0
• West Sussex 6.2

SUSSEX
East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Task 2

• Questions
• How can you help to reduce the incidence of
  overweight and obesity?
• Where do you think the greatest inequalities lie?

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Interventions

• All PCT programmes have a strong evidence base
  and are targeted at those populations with the
  greatest inequalities
• Each programme contributes to the long-term aim
  of increasing life expectancy
• Examples of programmes
• Health Trainer Scheme
• Active Hastings
• Hastings and Rother Healthwalks
• Commissioning

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Task 3

• How to reverse the trend
• The perfect intervention!
• In your group, put together a plan for the
  perfect intervention to reduce the incidence of
  obesity in your given population?
• How will you target your given population?
• How will you fund your intervention?
• What is your intervention plan?
• How will you measure any change?

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Health Trainer Scheme

• HR PCT Health Trainers are managed by Hayley
  Martin
• There are 13 part time Health Trainers and 1 part
  time Health Trainer Administrator
• They will be based in community settings in the
  areas of most need within Hastings, St. Leonards
  and Bexhill
• Their role is to listen, support, empathise,
  empower, give confidence and to signpost
  individuals to services that will improve their
  lifestyles

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Active Hastings

• HR PCT are a key partner in Active Hastings
• Rational for PCT funding of Active Hastings
• Life Expectancy for both men and women is low
• Hastings is the most deprived authority in East
  Sussex, 14 SOAs within England's top 10 most
  disadvantaged
• Active People data shows that only 16.7 of
  Hastings population (over 16 years) take part in
  3 x 30 minutes of PA per week
• Active Hastings aim is to increase physical
  activity participation by 2 each year in
  Hastings and St. Leonards
• The project has engaged over 6000 participants so
  far
• There are over 100 sessions per week, which are
  advertised in the programme booklet (updated
  quarterly) and on the Active Hastings website

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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Hastings and Rother Healthwalks

• HR PCT commission BTCV (British Trust for
  Conservation Volunteers) to run the Hastings and
  Rother Healthwalks
• Walking can improve your health, make you feel
  more positive, is very sociable and most of all
  is free!
• Anyone can take part in Healthwalks but the
  majority of attendees are older adults
• There are currently 8 Healthwalks in Hastings and
  Rother

East Sussex Downs and Weald PCT
Hastings and Rother PCT
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To Finish

• Sport England Strategy
• (2008-1011)
• Most significant reasons people do not take part
  in sport is that they do not consider themselves
  to be healthy or fit enough

There must be strong links between sport and PA
as they will provide the platform for many more
people to become involved in sport.
East Sussex Downs and Weald PCT
Hastings and Rother PCT