Donna Hall

1
The Role of the Local Government
Delivery Council (LGDC)
Donna Hall Chief Executive Chorley Council
2
Presentation Comprises

• Context and background
• Vision for the Local Government Delivery Council
• Programme of activity for the Delivery Council
• Transforming services in Chorley
• Questions?

3
Context and Background

• Local Government White Paper
• Transformational Government Strategy
• Varney review
• Lyons Review
• LAA/CAA
• Comprehensive Spending Review
• PSA 16
• Front Office Shared Services Project (FOSS)
• Fragmented/ad hoc engagement with local
  government

4
Terms of Reference of the Local Government
Delivery Council

• To support local government in working with
  central government to deliver services which are
  better for citizens, better for staff and better
  for the taxpayer. The Delivery Council will
  enable local government to better co-ordinate its
  activities both across the sector and with
  central government. It will provide a strong
  voice for the sector to help shape the national
  agenda

5
Vision for the Local Government Delivery Council

• Responsive, efficient and joined-up public
  services contribute to making our localities
  great places to live, work and be and support
  vibrant, self-confident communities

6
What Does This Mean in Practice?

• Public services that deliver on the economy,
  health, education and crime
• Services organised around the needs of users and
  their preferred contact routes including
  electronic channels
• Engaging local people in he design and delivery
  of services - co-production
• Getting things right at the first point of
  contact
• Empowering front-line staff as advocates
• Back office process improvement and efficiencies
• Reorganisation of public services

7
Areas of Focus for Councils

• Communications and branding
• Customer insight and intelligence
• Partnering
• Asset management
• Service design
• Efficiency
• Workforce development
• Information management and data sharing
• Technology

8
Work Programme for the Local Government Delivery
Council

• Strategic projects
• customer insight work with esd toolkit
• manage the local asset base
• two-tier pathfinders
• new unitaries
• Enabling Clearing Blockages
• DWP Tell us Once project
• A common source of addresses
• data sharing authentication

9
Work Programme of the Local Government Delivery
Council

• Getting the National Frameworks Right
• Performance indicators
• Contact Council PMF
• CAA Framework
• Link to RIEPs
• Links to other national bodies eg ICE, Chief
  Execs Task Force etc

10
Transformation of a District Council Case Study

• New Top Team in 2006
• Business Process Architecture blueprint - NPIP
• Customer-focussed directorates
• 17 savings on management costs
• 4 on UoR double 4 on VFM
• One Council
• You Said We Did
• Times Best Councils to Work for
• Sickness down by 3 days
• Customer insight
• Circles of need project

11
By using Mosaic customer profiles Chorley Council
have been able to identify the various types of
customer profiles within the Chorley Borough and
compare these to the UK as a whole. Group D is
the citizen group in need of most services
Mosaic Groups
Group Overview
of Chorley
Compared to UK
Group D breakdown
A
Carer professional living in sought after
locations
9.03
Mixed communities of urban residents living in
well built, early 20th century housing
D21
B
Younger families living in newer homes
17.25
Comfortably off manual workers living in spacious
but inexpensive private houses
C
Older families living in Suburbia
22.54
D22
D
Close knit, inner city and manufacturing town
communities
22.34
Owners of affordable terraces built to house 19th
century heavy industrial workers
D23
E
Educated, young, single people living in areas of
transient populations
0.16
F
People living in social housing with uncertain
employment in deprived areas
3.19
Low Income families living in cramped Victorian
terraced housing in inner city locations
D24
G
Low income families living in estate based social
housing
8.08
Centres of small market towns and resorts
containing many hostels and refuges
H
Upwardly mobile families living in homes bought
from social landlords
6.25
D25
I
Older people living in social housing with high
care needs
3.49
Communities of lowly paid factory workers, many
of them of South Asian descent
D26
J
Independent older people with relatively active
lifestyles
3.70
Multi-cultural inner city terraces attracting
second generation settlers from diverse
communities
K
People living in rural areas far from urbanisation
3.97
D27
12
Mosaic profiling provided an in-depth picture of
this group
Key Features
Environment Issues
Population
Communication
Education
Health
Crime
Finances

• Internet
• Radio
• Telephone advice lines

• Above national
• average
• General well educated

• Heavy drinkers
• Smokers
• Reasonable exercise

• Good place to live
• Anti social behaviour

• Young adults
• Well educated
• Small terraces

• Non income
• tax payers
• JSA/IS

• 1 car
• High Mileage

D21
1028

• Older manualworkers
• Traditional
• Tax credits

• Low Qualifications
• No wish to gain
• more

• Unhealthy diet
• Heavy drinkers
• Smokers
• Inactive

• Drug Problems
• Fear of crime
• Actual crime low

• Reasonable incomes
• Pension Credit

D22

• Poor recyclers
• Multiple cars

• Tabloid Press

2316

• 40 non tax payers
• Just about pay their way

• Full nested families
• Family focussed
• Modest Incomes

• Higher hospital admissions
• Little regards for health

• Few qualifications
• lt 5 GCSEs

• Acceptable place to live
• Teenage drug dealers

• 1 car
• Low Mileage

D23

• Tabloid Press

2267

• Few if any qualifications
• 1/3 have basic qualifications

• Young
• Income Support
• High
• unemployment

• 50 non tax payers
• Benefits high

• Unhealthy
• Poor diet
• Heavy drinkers
• Smokers

• Anti Social Behaviour
• Teenage Problems

• Care about environment
• Public transport

D24

• TV
• Tabloid Press

3939

• Young
• High unemployment
• Income Support

• Smokers and drinkers but not to excess
• Drug Problems

• 50 non tax payers
• Reliance on state

• Mixed education
• Few degrees
• Basic grounding

• Crime average
• Anti social behaviour
• Fear crime

• Low car ownership
• Public transport

D25

• Centre-left broadsheets

272

• Bad Diet
• Smokers
• Teenage Pregnancy

• Anti social behaviour
• Racism high
• Fear of crime

• Large Families
• Modest Incomes
• Free School Meals

• Very poor
• Benefit take up high

• Recycling poor
• Energy usage high

• 50 formal qualifications
• Few A levels

D26

• Internet
• Telemarketing

1

• Moderate Incomes
• Struggle to pay Council Tax

• High energy consumption
• Public transport

• Very young
• Income Support
• Free School Meals

• Well educated
• A levels
• Degrees

• Inactive
• Few serious health problems

• High fear of crime
• High crime
• rate

D27

• Internet
• Radio
• Direct Mail

41
13
Next Steps

• We are not complacent!
• Expand community management of council assets
• Rural exclusion programme
• Circles of need expanded
• Customer profiling target groups expand with
  detailed action plans for all partners
• Customer insight fully embedded across all LSP
  services in all neighbourhoods

14

• Any Questions?