Introduction to Rotary

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Membership Retention and Development
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Why do we need new members?

• RI Loses an average of 10 each year
• Additional members
• Improve fellowship
• Provide more and new ideas for service
• Provide more hands for service
• Keep Rotary young and vibrant
• Provide for future Club leadership

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Attracting New Rotarians

• Good character
• Good business/professional reputation
• Executive capacity with discretionary authority
• e.g. proprietor, partner, corporate officer or
  manager
• Worthy recognized business or profession
• Past RI President Rick King says the quality we
  seek is a quality of the heart not just income
  and position
• Remember gender balance and rejuvenation too!

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What Will Attract and Keep Members Interested in
Rotary?

• Dynamic, efficient Clubs with exciting,
  successful projects
• Friendly, welcoming Clubs with interesting
  speakers and Club meetings
• Opportunities to be involved in meaningful
  Service
• International fellowship of like-minded leaders
  serving their communities

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Assess your Club

• Survey Member opinions and attitudes
• Assess Effectiveness of Service Activities
• Does Your Club have a Good Community image?
• Meeting Location and Cost of Rotary
• Speakers and Programmes. Are they Relevant?
• Demographics Age, Gender, Ethnicity?
• How does your Club promote Membership?
• Classification survey

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The Four Elements of Effective Clubs
Effective Clubsare able to
DevelopClubLeaders forBeyondClub Level
ImplementSuccessfulServiceProjects

• Sustain and Grow Membership

SupportThe RotaryFoundation
Efficient Club Administration
Assistant Governor Workshop Session 1 1-E
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Winning Membership Strategies

• Total Focus and Leadership by Club President
• Put Membership at the top of all agendas
• 1 new member from each Service Committee/Qtr
• Make Rotary attractive/interesting for Members
• Recruit good Speakers, have exciting Projects
• Promote your Club and Club Projects with
  Community Leaders and Recruit them
• Sponsor a Younger Enthusiastic Club
• Run a Winning orientation/mentoring programme

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Other New Member Strategies

• One from Two
• Pair off members who commit to proposing one
  member by a month ahead they select and commit
  to.
• Two Pins
• Newly inducted members go through a comprehensive
  orientation programme including attendance at
  Foundation, Membership Seminars and District
  Assembly and Conference before becoming a full
  Rotarian given an extra pin on loan until
  introducing a new member themselves

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How to retain members

• Make fellowship a reality for all members
• Every member in the club must be involved
  meaningful Service to our Community
• Invigorate your programmes and activities
• Keep members informed of Rotary successes and
  Foundation Programmes
• Establish reasons for any member leaving and take
  steps to avoid repetition

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Why Does RI need new members?

• Rotary lost members after the 1929 Wall St crash,
  WW11 recently
• Goal is 1,5 million Rotarians by Feb 2005 which
  is Rotarys 100th Birthday
• More members mean more Foundation fund raising
  more Matching Grants Polio Plus Contributions
• More members keep the cost of Rotary down
• Mankind is our Business. Service is our
  Product. Members are our Most Valuable Resources

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Global Quest 2001/2002

• Best one year growth in Rotarys History
• 54,939 net gain or plus 4.6
• 1,243,241 Rotarians in 31,256 Clubs 1100
• India 18 14,209 top 6 Clubs
• USA 8,618 Korea 7,388 Philippines 2,929
• Italy 2,495 Brazil 2,166 Germany 1,971
• Bangladesh, Malaysia, Thailand high s