Social networks: Facebook Labs Are Vital scholarshi

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Panel Discussion Regarding IT Issues in Todays
Environment
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Agenda

• Introductions
• IT Governance
• IT Risk Assessment - Translating IT Risks to
  Business Risks
• Social Media and Impact on IT Organizations
• Potpourri
• IT Security - Job Skills - Technology Trends,
  Soft Skills, Employer Expectations
• Other Questions from the Audience

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Introductions

• Facilitator
• Jim Enstrom Senior Manager, Deloitte Touche
• Panelists
• Dan Dec, Partner, Fusion Risk Management
• Francine Mckenna, Mckenna Partners Vice
  President, ISACA Chapter
• Paul Nowicki, Audit Manager, CNA
• Bernadette McGeary, Federal Reserve Bank

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Topic 1 IT Governance
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Part of the Governance problem
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Governance Evolution
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Governance Value
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Sample IT Maturity model
Fusion FrameworkTM Maturity Model
Combines CobIT, Carnegie Mellons CMMI, Gartner,
and others
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Governance Maturity Results
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Goal
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Topic 2 IT Risk Assessment
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IT Risk Assessment
IT Risk Assessment - Translating IT Risks to
Business Risks

• IT risk Business Risk
• For an IT risk to have an impact on the company,
  it has to have a business risk associated
• Once an IT risk is identified, the next step is
  to demonstrate the impact

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IT Risk Assessment
IT Risk Assessment - Translating IT Risks to
Business Risks

• Identify the risks
• What is an auditable entity?
• What is the universe of auditable entities?
• What changes to the business have occurred that
  might have changed its risk profile?
• Example, USD to EUR currency issue
• Assess the bottom line
• If left unmitigated, what is the probability of
  the expected events and their associated
  financial impact to the company
• If the risk is currently controlled, is it cost
  effective? Is there a more efficient way to
  control the risk?

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IT Risk Assessment
IT Risk Assessment - Translating IT Risks to
Business Risks

• How does CNA conduct an IT Risk Assessment?
• Annual Audit Planning process
• Requests from the business
• External Audit observations
• Trends across the industry
• What are the main challenges of performing an IT
  risk assessment in the organization?
• Constantly evolving processes and systems
• Scheduling / Personnel
• What are the top IT risks in your organization
  today?
• Change Management
• IT Governance
• Data Encryption
• Capacity Planning

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Topic 3 Social Media and the CIO
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Social Media and the CIO

• Francine McKenna
• Firm site www.mckennapartners.com
• Blog www.retheauditors.com
• Twitter _at_retheauditors
• Facebook
• http//www.beingpeterkim.com/2008/09/ive-been-thin
  ki.html
• ?3 Italia.  Social networks  Facebook Business
  and La3 DVB-H groups.80
•  ?Abbott Labs.  Social networks  Facebook Labs
  Are Vital scholarship contest.45
• ?Absolut Vodka?Online video  ABSOLUTworld.20?Soc
  ial networks  Top Bartender page on Facebook.56
• ?Accenture?Blogging  Nine corporate
  blogs.19?Podcasting  Five corporate podcasts.
• ?Accuquote?Blogging  Life Insurance
  blog.19?Podcasting  Life Insurance podcast.
• ?Acura?Social networks Facebook Acura TSX
  Connect fan page.?Widgets Acura RDX Traffic on
  Yahoo.

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Social Media and the CIO

• ?Acuvue.  Social networks  Facebook "Wink"
  application.3
• ?Addison Avenue.  Crowdsourcing  Suggestion
  box.73
• ?Adidas.  Social networks adidas soccer on
  myspace 70 of ROI driven by pass-along, aka
  "never-ending friending.
• ?Adobe. Tagging Delicious account used to
  bookmark primarily tutorials.2
• ?Airplay.  Social networks  Baseball Gameday
  Challenge Facebook application.56
• ?Alltop98?Content aggregation  By topic.?Online
  video Alltop tutorial on YouTube.?Widgets The
  Alltop widget.
• ?Amazon?Social networks  Shelfari.70?Blogging 
  Web Services blog.19
• ?AMC's Mad Men.  Microblogging  Fake Twitter
  accounts.
• ?American Express.  Blogging  OPEN Forum.67
• ?American Legacy Foundation.  Social Networks 
  MySpace, Bebo, hi5, xanga, Facebook, and Ning
  pages.94
• ?American Red Cross.  Blogging  Red Cross Chat.19

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Social Media and the CIO

• ?Animal Planet.  Widgets  Killer Clips widget on
  Yahoo.
• ?Annie's Homegrown.  Blogging Bernie's Blog
  (offline).4
• ?AOL.  Blogging Vincent Ferrari tries to cancel
  his account.1
• ?Apple?Blogging iPod's dirty little
  secret.1?Social networks Apple Students group on
  Facebook.
• ?ArcelorMittal.  Virtual worlds  Second Life
  presence.3
• ?Artful Home.  Social networks Community site.77
• ?ATT30?Microblogging  ATTNews, ATTblueroom,
  and OnwardSmallBiz on Twitter.?Online video 
  Share ATT channel on YouTube.?Photosharing 
  Flickr photostream.?Social networks  Facebook
  fan page.
• ?Austin Ventures.  Social networks Facebook page
• ?Avaya.  Blogging  The Contact Center Insights
  Blog.19
• ?Avis.  Blogging  We Try Harder.41
• ?Avon34?Social media press release  Avon Breast
  Cancer Crusade.?Social networks  Canada Breast
  Cancer Crusade on Facebook.

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Topic 4 Potpourri
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Potpourri

• IT Security - Job Skills - Technology Trends,
  Soft Skills, Employer Expectations
• Questions from the Audience