Tourism Development Activities Port of Chelan County

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Tourism Development ActivitiesPort of Chelan
County
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I. Economic Benefits

• Active Outdoor Rec industry contributes 730
  Billion to the U.S. economy!

88 billion in annual tax revenues 6.4
million jobs
Land trails alone account for 716,000 jobs
Source The Active Outdoor Recreation
Economy Study/Report commissioned by the Outdoor
Industry Foundation, 06 www.outdoorindustryfounda
tion.org
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Icicle Station
75,000 budgeted for Amtrak Empire Builder
station
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AG Tourism
Cascade Foothills Farmland Association
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Wine Industry
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Outdoor Recreation
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Current Partners
Okanogan County Okanogan County Tourism
Council Okanogan Health District Outfitter
Companies Port of Chelan County WA Dept. of Fish
Wildlife WA Dept. of Transportation WA State
Parks and Recreation WA Water Trails
Association Wenatchee Outdoors Wenatchee Row
Paddle Club Wenatchee Valley College Wenatchee
Valley Museum and Cultural Center Wenatchee
Valley Sports Council
Chelan County Public Utility District Chelan-Dougl
as Health District City of Coulee Dam City of
Pateros City of Tonasket City of
Wenatchee Colville Confederated Tribes Economic
Alliance, Okanogan County Grant County Public
Utility District National Park Service - Lake
Roosevelt National Park Service Rivers and Trails
Program NCW Economic Development District NCW
Resource, Conservation, and Development
District NCW Transportation Council
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I. Economic Benefits

• Active Outdoor Rec industry contributes 730
  Billion to the U.S. economy!

88 billion in annual tax revenues 6.4
million jobs
Land trails alone account for 716,000 jobs
Source The Active Outdoor Recreation
Economy Study/Report commissioned by the Outdoor
Industry Foundation, 06 www.outdoorindustryfounda
tion.org
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Econ Benefits Opportunities Local

• Visitor expenditures rise
• More overnight stays, returns, new visitors

• Business expansion and startups

• Low-impact real estate development

• Travel-stimulated entrepreneurial migration

• Business recruitment trail are assets

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II. How to Increase Community Benefits from
Trails

• A. Initiate Project Driven Partnerships
• Museums historical societies
• Chambers of commerce, tourism councils, Economic
  Dev Councils
• Port districts
• Schools, colleges, clubs, youth organizations,
  YMCA

• Re-purpose refurbish neglected buildings and
  areas for trail users
• e.g., Wenatchee boathouses, WDFW launch and
  campsites in the Okanogan

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II. How to Increase Community Benefits from
Trails

• Events
• Symposiums, tradeshows
• Cultural/heritage celebrations
• Races, walks, rides
• As complement to existing events
• Newsworthy?

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II. How to Increase Community Benefits from
Trails

• Business Planning Assistance
• Provide trail user data, marketing info
• Target lodging owners, restaurants, retailers
• Partner with SBDC, SCORE, local bankers,
  Chambers, Econ Dev Councils, tourism orgs

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II. How to Increase Community Benefits from
Trails

• Market The Trail with and for the community
• Maps and guides reference community resources
• Provide trail photos for other community
  promotion materials
• Trail website links to area businesses, etc.
• Encourage tourism organizations to promote trail
  usage in their advertising
• Educate front-line staff about trails
• Media relations Look for newsworthy stories