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Monopolistic Competition

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Title: Monopolistic Competition


1
Chapter 13
  • Monopolistic Competition
  • And
  • Oligopoly

2
Monopolistic Competition
  • Monopolistic competition is a market structure in
    which
  • A large number of (small) firms compete.
  • Each firm produces a differentiated product.
  • Each firm has some monopoly/ price power. Firms
    compete on product quality, price, and marketing.
  • Firms are free to enter and exit the industry.

3
Monopolistic competition
  • firm faces downward-sloping demand curve
  • MR curve ¹ demand curve
  • firm can choose price and output

4
  • profit maximization choose Q where MC MR
    charge highest price (on demand curve)
  • short-run economic profit possible, attract
    entry leftward shift demand curve facing each
    firm
  • long-run economic profit 0, P ATC ATC not
    minimum (excess capacity)
  • P ATC by amount of markup

5
Monopolistic competition Large number of firms
  • Each firm has only a small market share and
    therefore has limited market power to influence
    the price of its product.
  • Each firm is sensitive to the average market
    price but no firm pays attention to the actions
    of others. So no one firms actions directly
    affect the actions of other firms.
  • Collusion, or conspiring to fix prices, is
    impossible.

6
Monopolistic competitionProduct differentiation
and free entry
  • A firm in monopolistic competition practices
    product differentiation if the firm makes a
    product that is slightly different from the
    products of competing firms.
  • Product differentiation enables firms to
    compete in three areas quality, price, and
    marketing.
  • There are no barriers to entry in monopolistic
    competition, so firms cannot make an economic
    profit in the long run.

7
Short-run Output and Price decision
  • The firm in monopolistic competition operates
    much like a single-price monopoly. The firm
    produces the quantity at which MR equals MC and
    sells that quantity for the highest possible
    price (Price is determined from the demand curve
    for the firms product and is the highest price
    that the firm can charge for the
    profit-maximizing quantity)
  • Firm earns an economic profit when P ATC, or
    might incur an economic loss in the short run .

8
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9
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10
Long run decisionsprice, quantity and plant size
  • Long Run Zero Economic Profit
  • In the long run, economic profit induces entry.
    As firms enter the industry, each existing firm
    loses some of its market share. The demand for
    its product decreases and the demand curve for
    its product shifts leftward.
  • The decrease in demand decreases the quantity at
    which MR MC and lowers the maximum price that
    the firm can charge to sell this quantity. And
    entry continues as long as firms in the industry
    earn an economic profitas long as (P ATC).

11
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12
Monopolistic competition vs. perfect competition
  • Two key differences between monopolistic
    competition and perfect competition are
  • Excess capacity A firm has excess capacity if
    it produces less than the quantity at which ATC
    is a minimum.
  • Markup A firms markup is the amount by which
    its price exceeds its marginal cost.

13
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15
Efficiency of monopolistic competition
  • Because in monopolistic competition P MC,
    marginal benefit exceeds marginal cost. So
    monopolistic competition seems to be inefficient.
  • But the markup of price above marginal cost
    arises from product differentiation. People value
    variety, but variety is costly.
  • Advertisement is a costly use of resources.
  • Monopolistic competition brings the profitable
    and possibly efficient amount of variety to
    market.

16
Advertising as a signal
  • Firms in monopolistic competition incur heavy
    advertising expenditures. Selling costs, like
    advertising expenditures, fancy retail buildings,
    etc. are fixed costs selling costs increase
    average total costs at any given level of output
    but do not affect the marginal cost of
    production.
  • Selling efforts such as advertising are
    successful if they increase the demand for the
    firms product.
  • Advertising as a signal of quality A signal is
    an action taken by an informed person or firm to
    send a message to uninformed persons.

17
Oligopoly
  • Oligopoly is a model of market structure where
    few firms compete and strategically interact
  • firm considers effects of its actions on
    behavior of others and actions of others on its
    own profit
  • (natural or legal barriers prevent the entry of
    new firms)

18
Oligopoly game
  • Game theory is a tool for studying strategic
    behavior, which is behavior that takes into
    account the expected behavior of others and the
    mutual recognition of interdependence.
  • Games have four features
  • rules setting of the game
  • strategies decisions of the players
  • payoffs profits and losses of players given the
    strategies
  • Outcome

19
Prisoners dilemma
  • In the prisoners dilemma game, two prisoners
    (Art and Bob) have been caught committing a petty
    crime.
  • Each is held in a separate cell and cannot
    communicate with each other.
  • Each is told that both are suspected of
    committing a more serious crime.

20
  • Strategies (all the possible actions of each
    player)
  • Confess to the larger crime
  • Deny having committed the larger crime.
  • Outcomes
  • Both confess
  • Both deny
  • Art confesses and Bob denies
  • Bob confesses and Art denies

21
  • Payoffs
  • If one of them confesses, he will get a 1-year
    sentence for cooperating while his accomplice get
    a 10-year sentence for both crimes.
  • If both confess to the more serious crime, each
    receives 3 years in jail for both crimes.
  • If neither confesses, each receives a 2-year
    sentence for the minor crime only.

22
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23
Nash Equilibrium
  • If a player makes a rational choice in pursuit of
    his own best interest, he chooses the action that
    is best for him, given any action taken by the
    other player.
  • If both players are rational and choose their
    actions in this way, the outcome is an
    equilibrium called Nash equilibrium.

24
Equilibrium
25
Oligopoly pricing game
  • Duopoly is a model of market structure with 2
    firms where the firms can reach a collusive
    agreement.
  • A collusive agreement is an agreement between
    two (or more) firms to restrict output, raise
    price, and increase profits. Firms in a collusive
    agreement operate a cartel.
  • in duopoly game, each firm can comply with
    collusive agreement to restrict Q and P, or can
    cheat
  • in one-time game, "prisoners' dilemma" solution
    occurs, each firm has dominant strategy of
    cheating. Unstable equilibrium because firms
    would be better off if could trust each other and
    comply

26
Payoff Matrix
27
Equilibrium
28
Oligopoly pricing game
  • The Nash equilibrium is where both firms cheat.
  • The quantity and price are those of a competitive
    market, and the firms earn normal profit.
  • Possibilities for collusion Repeated Game

29
Repeated Duopoly Game
  • If a game is played repeatedly, it is possible
    for duopolists to successfully collude and earn a
    monopoly profit.
  • If the players take turns and move sequentially
    (rather than simultaneously as in the prisoners
    dilemma), many outcomes are possible.
  • In a repeated prisoners dilemma duopoly game,
    additional punishment strategies enable the firms
    to comply and achieve a cooperative equilibrium,
    in which the firms make and share the monopoly
    profit.

30
Repeated Duopoly Game
  • One possible punishment strategy is a tit-for-tat
    strategy, in which one player cooperates this
    period if the other player cooperated in the
    previous period but cheats in the current period
    if the other player cheated in the previous
    period.
  • A more severe punishment strategy is a trigger
    strategy in which a player cooperates if the
    other player cooperates but plays the Nash
    equilibrium strategy forever thereafter if the
    other player cheats.
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