Title: Over 2.7 Million
1Over 16.8 Million Page Views Per Month
Over 2.7 Million Users Per Month
2Page Views Per Month 891,591 614,508 530,605
1,472,215 1,054,119 161,958 1,361,743 6,002,62
3 114,184 1,669,930
Unique Visitors Per Month 100,496 99,014 142,1
45 170,200 181,073 27,840 209,730 994,498 24
,384 297,794
10 Web Sites Reach Your Market
3Our products are the most influential
In the past year, which medias advertising has
influenced you to make purchase or obtain a
service?
Base Total adults Source 2003 LANG Online
User Study
4User Demographics
LANG The audience 52 Female, 48 Male Avg.
time spent online per week 18.6 hours 87 age
54 and under Almost 40 under age 35 52
own home 77 are locally based -- Right here in
the L.A. area! LA.com The audience 65 female
35 male 70 of users are 24-32 College-educated H
HI 80K Education/Employment 83 some college
or college grad 40 college grad or more 51
have HH Income 50,000 17 have HH Income
100,000
5(No Transcript)
6GUARANTEED TRAFFIC TO YOUR BUSINESS Internet
users conduct 5.5 billion searches every month.
Can your business be found? More than one in
five U.S. adults, or 22 percent, say the Internet
is the most effective way to grab their attention
about a product or service with 57 percent of
respondents saying that the Net is where they
turn first to research products they might
purchase.
Dan Vigil Internet Sales Manager San Gabriel
Valley Tribune 626-962-8811 ext. 2197
7What is Local Search?
- Local Search is a geo-targeted search by a user
for a product or service - Local Search could take several forms
- City Newport Beach Seafood Restaurants
- Zip Seafood 92660
- Metro Southern California Seafood
8How Does Local Search Benefit Your Business?
Consumers use Search Engines the same way they
use the newspaper and Yellow Pages. They look for
products and services to fill their needs.
Whoever (usually a local merchant) offers them
solutions or remedies for these needs, as found
by the consumer, will get the business.
SEARCH ENGINES
LOCAL BUYER
LOCAL SELLER
9What is TrafficMAX?
- TrafficMAX is a unique and powerful service
designed to drive traffic (clicks) to an
advertisers site from over 30 search engines for
a fixed monthly price - TrafficMAX GUARANTEES a specific number of clicks
to an advertisers web site over a 12-month
period - At least 70 of the clicks with come from well
known search engines
10The TrafficMAX Network
Local Search through TrafficMAX gets your
business in front of 95 of web users. We even
GUARANTEE a certain amount of people will visit
your website throughout the year. We save you
time, we bring you leads and you turn them into
new customers!
11TrafficMAX powers this process for local
advertisers in SCALE PROPORTIONS!
Local Ads Delivered
12TrafficMAX Simplifies Online Advertising
- TrafficMAX can be sold to any business with an
active web site - WebVisible Editors review the web site
- Create the keywords business descriptions
- Sends to the appropriate search engines
- Customer only pays for actual clicks
- Fixed fee. No budget to manage.
- Additional TrafficMAX features
- Third party audit of click numbers to ensure
accuracy - Welcome e-mail
- Monthly e-mail reports
- Unlimited keyword changes
13TrafficMAX Saves Your Advertiser Time
Mr. Advertiser, what is your time worth?!
- We choose the search engines for you (0 hours)
- You help craft keywords, geography, and package
(15 minutes) - We researches keywords (0 hours)
- We create advertising copy for each search engine
(0 hours) - We manage keyword bids and budget (0 hours)
- We optimize keywords and advertising copy (0
hours) - We consolidate bills into one statement (0 hours)
- Choose the appropriate search engines to
advertise on (2 hours) - Initial research of appropriate keywords (6
hours) - Create advertising copy for each search engine
(different rules for each one) (5 hours) - Daily management of keyword bids and budget (12
hours/month) - Monthly optimization of keywords, advertising
copy (4 hours/month) - Multiple bills from multiple search engines (1
hour/month)
DIY Pay Per Click
30 hours
14Product Overview
Sample TrafficMAX Advertiser
- Sample Keywords
- automobile dealer
- used car dealer
- new car dealer
- new cars
- car financing
- car
- Honda dealer
- Honda new car
- Honda used car
- Denver new cars
- Denver automobile dealer
- Lakewood new cars
- Lakewood automobile dealer
Listing Title Denver Auto Dealer
Long Business description See our discount
coupon! Selection of Honda cars, SUVs, trucks,
and vans. Build your car option. Honda parts,
repairs and financing.
15The TrafficMAX Guarantee
TrafficMAX delivers clicks over the duration of
the contract. If the contract end passes with
undelivered clicks, we will continue delivering
clicks for an additional 90 days. If the contract
hasnt fulfilled, the customer is refunded the
from any undelivered clicks. Due to seasonality,
duration of the contract, economic conditions,
consumer sentiment and other factors beyond our
control, the actual number of monthly clicks will
generally vary. We do not guarantee monthly
pacing, but we try to smooth out the number of
clicks per month as much as possible.
16TrafficMAX Categories
17TrafficMAX Advantages
The Top Search Engines, Targeted Clicks,
Predictable Performance Pricing, Flexibility,
Ease of Use
Advertisers reach 95 of consumers through the
reach of search engines (Yahoo, Google,etc.). In
short, merchants are where consumers are looking.
Broad Reach
Targeted Advertising
Advertisers get qualified traffic of consumers
that are searching for their business or business
type.
Fixed fee pricing. Advertisers only pay for
guaranteed package of clicks and can more easily
manage their budget.
Predictable Pricing
TrafficMAX saves time. Advertisers save hours by
outsourcing. TrafficMAX bids on the key words,
manages the Search Engines, tracks consolidates
the results.
Turnkey Solution
Flexibility
Advertisers can change key words with one contact
for all search engines.
Guaranteed Clicks
TrafficMAX guarantees traffic to your
advertisers web site.