Lets find out more about

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Lets find out more about
Franchising Corporation
Presented by Chris Doyle, Director Business
Development Franchise Division
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Some Current Challenges You May Be Facing.

• And Why a PortraitEFX Franchise may be the right
  Solution for you!

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Im a good photographer, but Im not earning
what Im worth

• Proficiency in Sales and Marketing may be your
  problem. We have proven programs to help you.
• Maybe you need to scale your business to
  improve cash flow.
• Maybe you need help in Business Management.
  Well teach you!
• Maybe you need to recruit someone to complement
  your shortcomings.

4
I dont know how to expand my business to
include new markets

• Youll receive specialized, one-on-one training
  and support from some of the leaders of the
  industry.
• Well help you improve your sales skills.
• Well help you develop a personalized marketing
  plan.
• Franchise support is as close as the phone, your
  computer or by Air!

5
I cant compete with the National Companies

• Nothing is further from the Truth! PortraitEFX
  Franchises have been successful in taking
  business from virtually all the National
  competitors.
• Our product development and implementation is
  faster than the big boys!

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I lack a competitive advantage over other area
photographers

• PortraitEFX offers innovative products,
  promotions and concepts to set you apart (and
  above) other local competitors.

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My business isnt growing

• PortraitEFX mentoring can help you get more
  revenue from the business you already have.
• Well help you geographically expand your
  markets.
• Well help you network your customer base to
  create new opportunities.

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My business is too seasonal, and my Cash Flow is
too Erratic

• Most Traditional target markets are highly
  seasonal. The PortraitEFX marketing program
  provides 12 months of promotions several for
  each month! We will keep you as busy as you want
  to be.
• More available work will help you to keep
  Employees working longer, or even year round.
  Youll benefit from reduced turnover and lower
  training costs.

9
My workflow is killing me! Im wasting so much
time!

• Well teach you methods to streamline and
  automate your workflow as much as practical thus
  providing time to really MANAGE your business!
• We provide outsource support for many
  time-consuming functions so you dont have to
  do it!

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Im Not Good at Planning

• Well mentor you every step of the way.
• Well remind you when the time is right to book
  and promote new business.
• Well show you how to fill the pipeline with
  residual business in subsequent years.

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Im a small business. I cant take on the
bigger Accounts

• PortraitEFX Franchises are a TEAM. We help each
  other on the BIG jobs.
• Each Franchise receives the same training so its
  easy to fill in and help out when needed.
• Each Franchise owns and operates similar
  equipment, so when additional equipment is
  needed, its there!

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A bit about PortraitEFX

• Business operations begin - early 06
• Sold its first Franchise in Sept. 06.
• As of Jul 08, has grown to 38 Franchises in 22
  U.S. States.
• In 07 ranked as Top New photography Franchise
  according to TopNewFranchises.com

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A bit about PortraitEFX

• Corporate Offices and Training Center is located
  in Dallas, TX.
• Principal Shareholders include
• Mike Oakley, President
• Chris Wunder, Vice President
• Laura Oakley, CFO
• Dave Stock, Sports Photography Director
• There are 3 other Specialists and Trainers on
  Staff.

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The PortraitEFX Marketing Mix Pt. 1

• Youth Team Individual (TI) Sports
• School Photography
• Daycares Preschools
• Senior Portrait Contracts
• Church Directories
• Sports Action
• Individual Sports Gymnastics, Cheer, Martial
  Arts, etc.

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The PortraitEFX Marketing Mix Pt. 2

• Customer Appreciation Programs
• Family Portrait Fundraisers
• First Communions / Confirmations
• Membership Portraits Composites for
• Marching Bands
• Volunteer Fire Companies
• Sororities
• ROTC Groups
• Law Enforcement

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The PortraitEFX Marketing Mix Pt. 3

• Sports Action Photos Posters
• Corporate Events
• Dance Schools
• Reunions
• Special Events
• Business Portraits
• Plus More!

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What Benefits do I gain with a PortraitEFX
Franchise?
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Benefits include

• 5 ½ Days of intensive training at our Corporate
  facility in Dallas,Tx.
• Exclusive, protected Territory
• Access to market tested promotions, tactics
  Strategies less trial and error!
• Creation of personalized Website complete with
  E-Commerce portal.
• Access to online training and resource library

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Benefits include

• On-going, One-On-One access to Photography and
  Business Consultants.
• Pre-written Proposals, Pricelists and Marketing
  materials ready to personalize and use!
• Image Library of Portrait Event Photo Samples.
• (Optional) Access to PortraitEFX extensive
  licensed music library.

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Benefits include

• Access to helpful research, resources and
  methodology based on the Best Practices of the
  industry.
• Access to Advanced Training Workshops featuring
  small classes
• Participation in Annual Conference
• Recognition thru Photography and Promotional
  Contests and Awards

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Benefits include

• Optional, on-site consultation and support from
  Corporate personnel
• Group buying power from Vendor partners and lab.
• Automated workflow software at significantly
  reduced cost.
• Large Account Sales, Marketing and Photography
  Support

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Benefits include

• Swap Shop program may provide significant
  savings on purchase or rental of equipment,
  lights, props and backgrounds.
• (Optional) Hands-On training for users of the
  Virtual Backgrounds system.
• Resources and Support for Events requiring
  approved On-site printing.

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Benefits include

• Peer-to-Peer networking
• Potentially, Access to opportunities in servicing
  National Accounts.
• Potentially, greater asset value of your business
  and easier transfer of ownership at time of
  retirement.
• Sense of PRIDE in belonging to one of the
  fastest-growing Photography Franchises in America.

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Benefits include

• Lending Library of Educational materials
• Ability to co-brand your name with a growing
  national brand.
• Increased name recognition from association with
  a national brand.
• Sense of PRIDE in belonging to one of the
  fastest-growing Photography Franchises in America.

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Whats all this worth to you? What would it cost
to do it yourself?

• Business Consultants on a retainer basis can
  charge 500/mo. 6000/yr.
• Attend 4 Conventions / Workshops a year to keep
  up with the latest in the Industry. With Travel
  expenses, Registrations and Tutorials, easily
  3000 per year.

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Whats all this worth to you?

• Potential savings from Group buying and reduced
  cost lab services easily 5000 a year.
• Cost to set-up new Event Photography website and
  E-commerce portal. easily 500 a year
• Initial cost to develop promotional materials
  including Graphic artists easily 1000 per year

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Thats 15,500 a year in costs you might have to
invest to re-invent your business on your own.

• Currently, the PortraitEFX Franchise Fee is only
  15,000. You could recoup this investment in
  less than two years!

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Want to learn more? Heres how to get the
complete picture

• Franchise offers are regulated by Federal and
  state laws for your protection. Each step is
  important!
• Request a Franchise Brochure from our website
  www.portraitefx.com.
• If you like what you see, complete a UFOC request
  using the form youll receive with the Franchise
  Brochure. This starts the qualification process.

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Want to learn more? Heres how to get the
complete picture

• Check out our Franchise Testimonials.
• Contact some current Franchises for their
  unbiased feedback. Become convinced we deliver
  what we promise.
• After careful consideration, if you decide to
  become a Franchisee, youll make your payment and
  get scheduled for training. Thats it!

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It would be an Honor to work with you in building
the photography business youve always wanted!

• Feel free to contact me with your questions!
• Chris Doyle, Director Business Development
  Franchise Division
• PortraitEFX Franchising Corporation
• Phone [phone] ext 805

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Thanks for your interest in
We hope to be working with you soon!