Mather LifeWays

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Mather LifeWays

• Mather LifeWays is a unique not-for-profit
  organization. We enhance the lives of older
  adults through lifestyle and residential
  alternatives that create Ways to Age Well.

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Ways to Age Well

• Senior Residences
• Institute on Aging
• Community Initiatives

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Community Initiatives

• Founded as a way to increase our ability to serve
  older adults
• Designs services and programs to help
  neighborhoods become better places to live, work,
  learn and play.

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Café Plus Concept

• It starts with a cup of coffee-and from there the
  possibilities are endless.

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Starbucks Experience

• -Not a coffee company
• -Americas Living Room, Third Places, Being
  Spaces
• -Eased problem of social disconnection by
  offering somewhere to just hang out
• -Filled need for public gathering spot
• -Social glue coffee
• (Psychology Today, September/October 2007, p.
  99-102)

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Café Plus Services

• Centered around reasonably priced food and a
  friendly atmosphere.
• A one-stop-shop where customers can get all they
  need food, friendship, fun.

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Two Lenses of Aging

• Challenges
• Services and support that help people with
  encountered frailty
• Opportunity
• Services and programs that help people take
  maximum advantage of time in retirement.

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Goals

• Change way society thinks about older adults
• Change way older adults view themselves

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Engagement

• What it is
• Focus on people as individuals

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Supportive Research

• Social activities found to prolong life.
• (Thomas Glass, Harvard School of Public Health,
  1999)
• Social engagement has an independent influence
  on how long we live. (Robert D. Putnam, Bowling
  Alone, 2000)

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Potential Benefits

• Attract the 50 market
• Redefine senior living
• Establish collaborative
• partnerships in community

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Awards
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Location Considerations

• Location
• Street visibility
• Familiarity/reputation
• Accessibility
• Existing foot traffic

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Space Needs

• Ageless design
• Creating the space
• Computer Lab
• Other areas

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Conference Rooms become computer labs.
Lounges become the perfect place for exercise
classes and lectures.
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Culinary Delights
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It IS a Restaurant!

• Food brings people together
• Choice is key
• Open to the community

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Menu

• Regular
• Specials
• Added touches

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Make the More Count
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Rewards Program

• A tool to create/reinforce ownership
• 50 for individual
• 95 for couple
• Name badge with barcode

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The hospitality economy
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Enlightened Hospitality

• Not enough to have a superior product.
• Its how make your customers feel while using
  your product that distinguishes you.
• Service bonds customers to you.
• Service is the delivery of a product.
  Hospitality is how the delivery of a product
  makes its recipient feel.

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Vital Connections

• Welcome
• Initiate
• Invite
• Personalize
• Appreciate

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Doesn't it bother you that you have to get up
in the morning and you have to put on a bunch
of pieces of flair? -Office Space
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Hiring the Right People
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Adaptations

• Senior Centers
• Senior Living Communities
• Hospitals
• Special populations (homeless, Centers for
  Working Families, LGBT)
• Community Centers

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You too can do

• Chez Nous by Interfaith Community Care in Sun
  City, AZ
• http//www.interfaithcommunitycare.org/cheznous.as
  p
• Birts Bistro and Bookstore, also by Interfaith
  Community Care, will open in Sun City West later
  this year.

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Café Plus in Japan!

• Nagoya City, Japan
• Yu-Yu Chiteki is a Café modeled on Café Plus
• http//www.yuyuchiteki.com/

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• Campbell Street Café, Valparaiso, IN
• Part of a CCRC.
• http//www.pinesvillage.org/campbell_st.html

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Café Plus Workshops

• June 24-25 or October 21-22
• 975 (includes toolkit)
• Contact
• Elizabeth Sassen
• Mather LifeWays
• 1603 Orrington Avenue, Ste. 1800
• Evanston, Illinois 60201
• [phone]
• bsassen_at_matherlifeways.com

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QUESTIONS? If your question is not answered
during the QA session, feel free to email me at
BSassen_at_MatherLifeWays.com
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Dont Forget Your Free Copy of Aging in Stride
NCOA and Caresource are pleased to offer
first-time registrants for this Healthy Aging
Briefing Series a complimentary copy of the book,
Aging in Stride, which includes the new
supplement Just In Case Emergency Readiness for
Older Adults and Caregivers. To receive your
copy, please visit www.AgingInStride.org/NCOAoffer
. Or just email service_at_caresource.com with your
name, title, organization, mailing address, phone
number, and date of the Briefing you participated
in. One free copy per registrant, please.