Challenges faced by Distribution Channels during Pandemic : Nafa

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Challenges faced by Distribution Channels during Pandemic : Nafa

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Distribution channels are essentially the links between consumers of the product and their producers. Distribution channels can be direct – short chains or indirect – long chains with multiple intermediaries such as wholesalers and retails involved in various stages. Direct distribution channels tend to be cheaper and more cost-effective due to fewer intermediaries engaged in the process. Indirect distribution channels, on the other hand, are usually costly. Know more: – PowerPoint PPT presentation

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Title: Challenges faced by Distribution Channels during Pandemic : Nafa


1
  • Challenges faced by Distribution Channels during
    Pandemic NAFA

2
Table of content
  • Challenges faced by Distribution Channels during
    Pandemic NAFA
  • About Us

Types of distribution channels.
  • Why Challenges faced by distribution channels
    vis-à-vis the pandemic.

Financial impetus can boost efficiency.
3
About Us - Financing Solutions For Climate
Resilient, Future Ready Profitable Farming.
  • Netafim Agricultural Financing Agency Pvt. Ltd.
    (NAFA) was promoted by Netafim Group, Israel to
    finance the stakeholders in micro-irrigation
    value chain. Netafim invented and pioneered the
    adoption of drip irrigation system across the
    world with the mission to promote a global change
    in the way water is used in agriculture.
  • One of the major hurdles in adoption, of micro
    irrigation by farmers, was their access to
    finance, hence Netafim decided to provide
    financial solutions to the stakeholders in micro
    irrigation value chain. NAFA, the Non-Banking
    Finance Company (NBFC) of Netafim Group, received
    the RBI license and commenced operations in
    March2013.

4
  • Challenges faced by Distribution Channels during
    Pandemic NAFA
  • What are distribution channels? 
  • Simply put, a distribution channel is how a
    product travels from the manufacturing or
    production facility to the final consumer or
    buyer. It is a means that companies use to bring
    their products to the end-user.
  • While distribution channels sound straightforward
    as a concept, in reality, they are pretty
    complex. There are several independent agencies
    involved that make the product journey from
    production to sale possible. Efficient
    distribution channels are crucial for companies
    as they can directly impact product cost and
    subsequently on profits.

5
  • Types of distribution channels.
  • Distribution channels are essentially the links
    between consumers of the product and their
    producers. Distribution channels can be direct
    short chains or indirect long chains with
    multiple intermediaries such as wholesalers and
    retails involved in various stages. Direct
    distribution channels tend to be cheaper and more
    cost-effective due to fewer intermediaries
    engaged in the process. Indirect distribution
    channels, on the other hand, are usually costly.
  • Ideally, distribution channels must be as short
    as possible. The fewer stops that a product needs
    to make before reaching its final destination,
    the better. This works in two ways. It reduces
    the logistical and transportation cost borne by
    the manufacturer and two, and it prevents the
    shelf life wasting, i.e., the product reaches the
    end-user early in its shelf life.
  • When it comes to choosing the proper distribution
    channels, there is no one right answer. Different
    kinds of products have different distribution
    requirements ensuring the correct distribution
    flow for each product proves pivotal in the
    success of the said products.

6
  • Challenges faced by distribution channels
    vis-à-vis the pandemic.
  • Efficient management of distribution channels can
    be a challenging task that all businesses must
    pay attention to. Especially during the pandemic,
    with all the movement restrictions enforced by
    the government to flatten the curve and prevent
    the spread of Coronavirus.
  • Movement restrictions also lead to a dip in
    demand for the products. As the end-users spent
    all their time being holed up in their houses and
    the retail stores remained shut, intermediaries
    at each stage of the distribution channel
    suffered.
  • As things begin to slowly open and go back to
    normal, several initiatives aimed at improving
    the distribution channels with financial impetus
    shine as a beacon of hope for the organisations
    involved in distribution management.

7
  • Financial impetus can boost efficiency.
  • It compensates for the dip in demand The
    lockdown restrictions seriously impaired the
    sales of various products due to one primary
    reason a dip in demand. With people confined to
    the four walls of their homes for the better part
    of the last year, demand for several consumer
    goods nosedived. While most bigger companies have
    contingency plans and funds in place, smaller
    businesses were caught off guard. The sudden dip
    in demand for their products made it impossible
    for them to keep up with the billing cycles
    causing all the intermediaries involved in the
    distribution process to suffer too. In such as
    scenario, financial assistance can prove to be a
    boon for the revival of distribution channels in
    India.
  • It distributes the negative impact The losses
    suffered by the distribution channels are quite
    monumental. Even with the financial aids to their
    rescue, it will prove to be a gargantuan task for
    the intermediaries to cut their losses and start
    afresh. However, with significant help in
    financial assistance from various initiatives,
    the negative impact on the distribution channels
    can be mitigated. Although not entirely to a
    large extent. It can provide some buffer, a
    breathing space to smaller intermediaries that
    heavily depend upon the smooth functioning of the
    billing cycles.

8
  • Conclusion
  • The financial impetus to distribution channels is
    a much-needed respite for all the stakeholders of
    the distribution channel systems. Running a
    business in todays day and age is complicated
    and risky as is add to it the uncertainty of a
    global pandemic and the situation becomes a lot
    more complicated.
  • This can be prevented, and the distribution
    channels can be made more effective and
    well-managed with financial assistance. It can
    help the manufacturers, wholesalers, and
    retailers bring their businesses back on track
    while also streamlining the distribution process.
    With one less aspect of doing business in these
    times to worry about, they can focus their time
    and resources on other important factors.
  • Our aim is to help farmers to increase their
    profit with smart financing solutions like drip
    irrigation loan, agricultural loans and
    agriculture equipment finance. Contact us to know
    more.

9
What We Promote?
Sustainable Agriculture Practices by promoting
climate resilient technologies by focusing on
using water efficiently to reduce negative impact
on environment.
Access to Financial Service To small holder
farmers and Small Medium rural agri enterprises
Improving Farmers Income Level By helping him to
adopt cash-crops, increasing crop-productivity
and helping him to grow more with less
10
Thank you
Netafim Agricultural Financing Agency Pvt. Ltd.
(NAFA) Registered Office 1602 1603, The
Affaires, 16th Floor, Plot no. 9, Sector 17, Palm
Beach Road, Sanpada, Navi Mumbai 400 705,
Maharashtra.
Phone Number 91-22-6170 7600 Toll-Free  1800
2677762 Whatsapp  91-8928493972 Email
info_at_nafa.co.in customercare_at_nafa.co.in
Web https//nafa.co.in
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