Title: Car Rental Market
1Coherent Market Insights
- Market Research and Business Consulting Services
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- COVID-19 Impact Tracker
2 CAR RENTAL MARKET ANALYSIS
- Car Rental Market, By Category (Intercity/Local
Usage, On-Airport, Intra-City/Outstation,
Others), By Car Type (Luxury Cars, Executive
Cars, Economy Cars, SUV's, MUV's), and By Region
(North America, Europe, Asia Pacific, Rest of the
World) - Size, Share, Outlook, and Opportunity
Analysis, 2020 2027
3Car rental service is a hire car agency that
enables the customer to rents automobiles at
affordable rates. This agency is usually located
near airports and busy city areas. Car rental
services are mainly opted by people who require a
vehicle for the temporary and who do not want to
own a car. Moreover, car rental services are also
ideal for owners of damaged vehicles and looking
for repair or insurance compensation.
Furthermore, car rental services also provide
additional benefits such as navigation systems,
entertainment systems, portable Wi-Fi, insurance,
and child safety seats.The global car rental
market is projected to surpass US 220.0
billion by the end of 2027, in terms of revenue,
growing at CAGR of 13.6 during the forecast
period (2020 to 2027).
- Drivers
- The advantage such as easy booking via online
service is a major factor fueling the market
growth of the car rental. Car rental service
offers to book online which has made them easy
booking. This is attributed to the increasing
penetration of smartphones and the rising use of
internet around the globe. Moreover, online
booking also offers various discounts and schemes
which is further expected to augment the market
growth of the car rental. - The rapid growth of GDP rates in the developing
countries is expected to drive the market growth
of the car rental. This is attributed to the
increasing per capita income of the consumers in
the region. Moreover, improvement in the car
rental service such as the easy renting process
and other benefits offered is also expected to
contribute to the market growth of the car rental
over the forecast timeframe. - Regionally, North America dominated the global
car rental market in 2019, reporting 36 market
share in terms of revenue, followed by Europe and
Asia-pacific, respectively.
4Figure 1. Global Car Rental Market, Revenue Share
(), By Region, 2019
5 Market Restraints
- Fluctuating prices of crude oil due to the gap
between demand and supply is projected to
restrict the market growth of the car rental over
the forecast period. - The low cost of public transportation services
such as buses and trains is expected to hamper
the market growth of the car rental. According to
the Coherent Market Insights analysis, the
average cost of a taxi in Los Angeles, North
America is US 1.80/km and that of a bus is US
1.50/km.
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7 Market Opportunities
- An increasing number of car rental services
around the globe is projected to offer enormous
growth opportunities to the market for car
rental. The c coupled with the increasing number
of travelers around the globe is also projected
to accelerate the market growth of the car
rental. The growing production of automobiles is
another major factor contributing to the market
growth of car rental. - Improved road infrastructure across emerging
economies and rising number of leisure and
business trips is projected to provide potential
opportunities to the market of car rental.
Growing adoption of information technology across
the industry in order to deliver efficient
service and strengthening their regional as well
as global presence is projected to shape the
market growth over the forecast period.
8 Market Trends
- Growing demand for silicon anode battery from
healthcare electronic devices is expected to fuel
the market growth over the forecast period. The
growth of the market is also attributed to the
increasing production of various healthcare
devices due to growth in the healthcare sector
around the globe. Thus, growing demand for the
product from healthcare devices is anticipated to
augment the market growth. - The rising demand for silicon anode battery from
the grid and renewable energy sector is expected
to accelerate the market growth over the forecast
period. The growth is also attributed to the
developing infrastructure of the energy sector
around the globe due to the growing demand for
energy. Therefore, growth in the energy sector is
expected to augment the market growth of the
silicon anode battery.
9- Figure 2. Global Car Rental Market Opportunity
Analysis
10-
Market Trends - Various industry players are introducing mobile
apps for the customer in order to ease the
booking and allow the consumer to choose the
vehicle of their choice from the portfolio. For
instance, in February 2020, Share Car, a
car-sharing service based in Indonesia, has
introduced its new car sharing app. The app can
be installed on both Apple iOS and Android
smartphones. Thus, the increasing launch of such
apps is expected to augment the market growth. - The rising trend of sharing cars among consumers
is expected to bolster the market growth of the
car rental. For instance, in October 2019, Ola
introduced a new car-sharing service Ola Drive
for building a holistic shared mobility landscape
in India. It was initially introduced in
Bengaluru, later will expand its availability to
Hyderabad and Delhi. -
11Figure 3. Global Car Rental Market, Revenue Share
(), By Car Type, in 2019
12- On the basis of car type, economy cars dominated
the global car rental market in 2019 with
around 31 of market share in terms of revenue,
followed by executive cars and fast luxury cars,
respectively. - Global Car Rental Market - Impact of Coronavirus
(Covid-19) Pandemic - Companies across the globe are increasingly
asking the employees for working from home, which
has led to reduction of commute in the cities and
non-essential travel have descended drastically
during the pandemic situation. This scenario is
expected to continue to reduce the demand of car
rental services across the globe. For instance,
Hertz Global Holdings Inc. faced soaring
cancellations and lack of new bookings. The
company has been cutting off staff and reduce
high capital spending to reserve liquidity. - Competitive Section
- Key players are operating in the global car
rental market are Enterprise Holdings, The Hertz
Corporation, Avis Budget Group, Europcar Group,
Carzonrent, Sixt SE, Al Futtaim Group, Localiza -
Rent a Car, Eco Rent a Car, and GlobalCARS - Few Recent Developments
- Sixt SE
- In August 2018, Sixt SE, a European multinational
car rental company, has started its operation in
Uzbekistan. Sixt offer cars for rent in more than
110 countries.
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market-insight/car-rental-market-3901
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