Top E-commerce Website UX Design Trends You Must Adopt

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Top E-commerce Website UX Design Trends You Must
Adopt
Eons ago, when cell phones were launched little
did anyone know that its advancement is going to
revolutionize the online shopping experience. To
be frank, even I havent anticipated that. Also,
mobile phones had tiny screens at that time -
barely enough to find contacts and make a phone
call.
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But as overtime, its potential has grown,
entrepreneurs, webmasters, and the public all
are surprised. Smartphones coupled with an
internet connection has made the life of people
a lot easier. Unless you plan to launch a rocket
or a spaceship, probably every task can be done
by mobile phones. But for now, lets not get
into that and stick to online shopping. If you
are an online business owner and want your
products to be purchased by as many customers as
possible, you must offer them a great user
experience. User experience? What does that
include? Your web design, features,
functionalities, navigation, buying
experience, .etc., all matters. With that in
mind, in this article, we will discuss a few UX
design trends that you must incorporate in your
eCommerce website. Prior to entering the
informative post, we would like you to know about
the c lient-driven web design company in Los
Angeles - SFWP Experts. They offer all kinds of
result-oriented services that fall in the IT and
marketing category. Whether you want to build an
eCommerce website from scratch or planning its
overhaul, they have your back. A host of services
they specialize in are online store web design
and development, shopping cart development,
online marketing, email marketing, SEO, PPC, and
more.
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• Keeping that aside for a moment, lets take a
  brief look at the main topic of this blog post.
• 10 Best UX Design Trends For E-commerce To Watch
  Out
• AR/VR Integration
• AR (Augmented Reality) and VR (Virtual Reality)
  technologies are possibly making an impact in
  all the industries, and e-commerce is no
  different. AR has become a big UX trend for
  online stores since it offers the physical view
  of products just like real ones. It helps
  potential customers coming to your site to have
  a closer look at chosen products.
• For instance, you can have a look at Sephora
  Virtual Artist having built-in augmented
  reality. This feature allows users to test a
  variety of makeup products and see how they look
  together on the virtual model. This way Sephora
  delivers an amazing shopping experience for
  girls, women, and makeup artists to let them
  choose the exact product they are searching for.
• Moreover, as far as mobile AR goes, it is one of
  the must-have UX features for mobile apps thats
  helpful in boosting conversions as well as
  customers loyalty to the brand.
• Paginatio
• This is one of the trending features used by most
  e-commerce websites to load new items as and
  when visitors need it. If your web store has a
  huge number of products, its a good idea to not
  display all your products in one swoop. By
  providing a selected number of products at a
  time, you allow

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• your prospective customers to focus on the most
  important aspects of every page that they visit.
• If you are looking for someone to add new and
  useful features (including pagination) to your
  site that will have a positive impact on your
  results, our Los Angeles web design company is
  the best to rely on. We have over a couple of
  seasoned designers and developers to meet your
  website needs at a faster pace. You can approach
  us for a slew of quality services including
  mobile-friendly web design and development,
  website support and maintenance, online
  marketing, search engine optimization,
  conversion rate optimization, and pay per click
  advertising.
• Smart CSS Grid
• If you really want your web design to render well
  on mobile and desktop, a smart CSS grid is an
  option you must opt for. With responsive and
  flexible qualities, this layout system can make
  your website fit into different screen sizes of
  users quite easily. Whats nice about the smart
  CSS grid is that it offers your visitors a
  high-quality viewing experience, no matter what
  type of device they are using.
• Micro Animation And Motion Design
• One of the most effective UX trends for
  e-commerce sites is micro animation. The good
  thing about this trend is that it shows your
  products to potential purchasers just like they
  look in real life. On the flip side, motion
  designs are also helpful for online shopping
  sites as they provide users with engaging
  information instantly. Not just this, they are
  also more impactful than textual or pictorial
  content.

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• The effectiveness of GIFs is so powerful that it
  can communicate even the most complex
  information to your viewers very quickly.
  Moreover, GIFs work well with most devices and
  browsers that are available today.
• Following the trends, if you also want to insert
  micro animation and motion design into your
  eCommerce web design, SFWP Experts is a way to
  go. We have worked with a myriad of enterprises
  in different parts of the world to drive more
  conversions. You can also get ahold of our
  Wordpress d eveloper experts team, the time you
  want, to leverage services such as customized
  web design and development, custom plugin
  development, theme design, internet marketing,
  online promotion, branding, SEO, PPC and many
  more.
• Asymmetric Layouts
• Website designs are expected to become bolder and
  striking in 2020 from the perspective of
  creativity. Considering this you can imagine how
  vastly asymmetrical structures will be used in
  e-commerce websites in the coming months.
  Webmasters like it just because it has the
  ability to draw in more eyeballs, reflecting the
  fun, enthusiasm, and uniqueness through its
  appearance.
• 3D Designing And Modelling
• These trends are crucially important for
  e-commerce websites that aim to engage visitors
  with aesthetic and attractive elements. 3D
  designing of items allows customers to gain a
  better understanding of products, clearing their
  expectations about what they will receive on
  ordering a specific product from your site.
• In 2020, companies are more likely to see the
  rise in popularity of 3D modeling in the
  shopping sites design owing to its impact on
  viewers.

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Some experts believe that the trend of 3D
modeling and rendering will become more
affordable and accessible in the future course of
time even for those who lack specialized
training in this field. Presently, brands like
Defy and Adidas are adopting 3D modeling trends
and many more businesses are about to implement
it very soon. We can help your site feature 3D
modeling and rendering if you collaborate with
our Los Angeles web design company. Having
qualified web and graphics designers at your
disposal, you can deliver an excellent viewing
experience to prospects coming to your site.
Also, you can get tens of services at our agency
including stunning web design, UI and UX design,
web development, app and software development,
search engine optimization, pay per click
advertising, and lead magnet. 7. Chatbots The
personalized shopping experience is a new
emerging trend in the web design industry,
creating urgency for online store owners to adapt
to this market challenge ASAP. Thanks to new AI
(Artificial Intelligence) and ML (Machine
Learning) technologies that are helping them in
achieving the goal. AI Chatbots are the best
example for every web design business,
especially eCommerce to help retailers deliver a
personalized shopping experience to each
visitor. For instance, chatbots are the best way
to help customers with their purchases, offer
special discounts, and capture their interests
and preferences. Hence, by using such an
AI-featuring personal assistant you can enhance
the user experience of your e-commerce website
and can even grow your sales. Take a look at how
chatbots work on the Sephora makeup store to
create a superb UX for each arriving prosp
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8. Microinteractions Microinteractions refers to
the moments when users interact with the design.
The nice thing about this UX design trend is that
the small interactions with the website - such
as confirmation messages - create a positive
experience for users while keeping the navigation
easy and simple. Though micro-interactions
arent completely new, hopefully, they will
become widely popular in 2020, considering its
practical, positive impact on the user
experience. A few functions such as animated
buttons, scrolling visuals, and toggles continue
to rise in popularity. These types of
microinteractions are a boon to increase the
usability and help users to navigate
easily. For instance, they display the status of
the system (to let users know whats going on),
highlight changes, visualize input, and do many
other useful things. This is the reason you
should also consider using micro interactions on
your site and delight users by creating a
pleasant experience for them just like Femme
Fierce did. Take note that customers love
microinteractions and it is a great way to keep
them interested in your site. Just in case you
also want to deliver a great experience to your
prospective customers, its a good idea to get
in touch with us. We have some really talented
designers and developers who are creative and
innovative in their approach. While working in
our Los Angeles web design company they have
helped tens of hundreds of clients to build an
engaging and effective website, resulting in
higher conversions and good relationships. You
can speak to our representatives to enjoy
multiple professional services such
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• as shopping site design and development, website
  hosting and redesign, social media advertising
  and promotion, SEO, PPC and a lot more.
• Mobile-first Design
• Perhaps none of you would be unfamiliar with the
  fact that mobile users are continuously rising
  around the world and e-commerce sites is the ones
  getting most mobile traffic. As per the reports,
  mobile commerce is expected to drive 72.9 of
  ecommerce sales by 2021.
• Mobile commerce is basically buying and selling
  of goods or inventories on a large scale through
  mobile devices. When building an ecommerce site,
  make sure that your business should be accessible
  to customers using smartphones and runs smoothly
  without any glitches.
• Here, you can have a look at the Bryant Dental
  website and compare how it displays on mobile
  and desktop.
• Though the website renders the same message and
  images on both platforms but appears to be
  different from each other.
• In 2020, it is expected that easy to use and
  navigate mobile apps and mobile-friendly
  websites will grow in popularity among online
  customers. So you must adopt this trend and
  design your website to be viewed properly on
  mobile phones.
• Enhanced Product Showcases
• According to a top software company in America,
  the sales of 76 companies have increased by
  including the product videos on their pages and
  even 81 customers have admitted that videos
  convinced them to purchase products. In the
  coming years, we can see that the videos are

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going to dominate in the ecommerce world and you
cant afford to overlook them. We highly
recommend using a short video about your product
or service, instead of appealing text blocks to
inform customers what your product is all about.
This will be more helpful in increasing your
conversion and eventually repeat customers. To
get a clear picture of this trend you can take a
look at how Tesla adds videos to their website.
It looks visually appealing and gives a reason to
stay longer on the site. However while doing all
this you must ensure that it is the best
possible way to showcase your particular
product. Another best way you can try to show
your product from all angles to your potential
customers is using 3D graphics. Such a viewing
experience not only allows your users to examine
the product from every side but also improves
their chances of purchasing your
products. Lastly, you can see one example of an
enhanced product showcase by visiting the
product page of Bellroy. Closing Words On
E-commerce UX Design Trend By far what you have
read is not the full list of trending features
for ecommerce websites UX, still these seem to
be most promising for any online store. Its
because these tips are focused on understanding
the needs of users when they are shopping online
and solve them with UX design. So, do you also
want to grow your business? Keep an eye on these
trends and implement promptly to make your users
happy and satisfied. Also dont forget to test
the changes that you implement on your site and
continue making improvements to get desired
results. If there is something
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you want to change in your website and replace it
with newer UX design trends, let us know and we
will leave no room for complaints. SFWP Experts
is the most trusted Wordpress website design
agency that caters to over 600 clients all over
the world. You can choose us for personalized
web design and development, website support and
maintenance, social media management, search
engine optimization, conversion rate
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