Grow Your Business Through E-Commerce Marketing

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E-commerce Marketing
Website- https//ngdigitaltechnology.com/ Created
By Pooja Patel(Digital Marketing Expert), NG
Digital Technology (Digital Marketing Service
Provider Company).
2
What is E-commerce Marketing

• Ecommerce is the meaning of growth.
• It is the market by driving sales by raising
  awareness about an online store's brand and
  product offerings.
• That means whenever you buy and sell something on
  the internet then you get involved in ecommerce.
• It is currently one of the most important aspects
  of the Internet to emerge.

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

3
History of Ecommerce

• One of the most popular and interesting
  activities on the Web is shopping. You can shop
  anytime and anywhere.The history of commerce
  initially introduced about 40 years ago and, to
  this day, continues to grow with new
  technologies, innovations, and thousands of
  businesses entering the online market each year.
  Electronic Data Interchanges and Teleshopping in
  the 1970s paved the way for the modern day
  commerce store. One of the first ecommerce
  transactions was made back in 1982, and today, it
  is growing by as much as 25 year by year.
  Ecommerce expert Gary Hoovers research and shows
  that just in the last 14 years, the growth of
  ecommerce companies has skyrocketed across the
  board. In 1994 the internet began to advance
  popularity in general public.The great number of
  business companies in the United States and
  Western Europe represented their services on the
  World Wide Web in 2000. 

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

4
E-commerce Marketing Divided Into 2 General
Initiatives

• Driving website traffic.
• Optimizing the user experience to convert more
  shoppers.
• Both marketing strategies are used for growing
  your online business, and they should be treated
  as equally indispensable.

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

5
There are three way of e-commerce

• Online retailing
• Electronics markets
• Online auctions
• Online Retailing - It is the process of
  customers to allow searching, select and
  purchases the products, services and any kind of
  information over the Internet.
• Electronics Markets - Enabling purchases is the
  system of Electronics market, through bids to
  buy sales, through offers to sell and
  short-term trades generally in the form of
  financial or obligation swaps.
• Online Auctions - An online auction is an
  auction which is held over the internet. The
  seller sells the product or service to the person
  who bids the highest price. For sellers, online
  auctions open up new sales channels for new
  products and offer buyers favorable purchasing
  conditions.

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

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TYPES OF E-COMMERCE

• There are six basic types of e-commerce-
• B2B (Business to business), it means one business
  sells directly to another business.
• B2C (Business to consumer), it means a business
  sells directly to consumer.
• C2C (Consumer to consumer), it means one consumer
  is selling to another via auction or social
  media.
• C2C (Consumer to Consumer), it means markets
  provide an innovative way to allow customers to
  interact with each other.
• C2B (Consumer to Business), it means ecommerce
  business model in which consumers can offer
  products and services to companies, and the
  companies pay the consumers.
• B2A (Business to Administration), the category
  are covers all transactions and carried out
  between businesses or government bodies using the
  Internet as a medium.
• C2A (Consumer to Administration), Using the
  services of consumers can post concerns, request
  feedback, or information directly from their
  local governments and authorities. 

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

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Here Is The List Of Marketing Channels

•  PPC (Pay-per-click advertising)
• SEM (Search engine marketing)
• SEO (Search engine optimization)
• Display advertising
• Affiliate marketing
• Email marketing

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

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E-commerce Strategy To Grow Your Business An
E-commerce Strategy

• An ecommerce strategy is describing the
  overarching actions of ambition and key decisions
  or principles to realise the ambition.
• Target the right customers and market(s)
• Conduct a situational analysis
• Develop a pricing and positioning strategy
• Optimize your distribution and plan
• Identify your goals and objectives
• Construct a conversion strategy
• Explore joint ventures and partnerships
• Detail a strategy for increasing orders
• Deploy a referral strategy

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

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Examples Of Top Ecommerce Marketing Companies

• Digital Agency
• Ever lane
• Americaneagle.com
• Greats
• BORN Group Inc
• ModCloth
• Warby Parker
• ASOS
• TOMS
• Birchbox
• Leesa
• Dollar Shave Club 

• Website- https//ngdigitaltechnology.com/
• Created By Pooja Patel(Digital Marketing
  Expert), NG Digital Technology (Digital
  Marketing Service Provider Company).

10
Thank You
Website- https//ngdigitaltechnology.com/ Created
By Pooja Patel(Digital Marketing Expert), NG
Digital Technology (Digital Marketing Service
Provider Company).