New Digital Marketing Course Syllabus

1
DIGI TAL MARKETING
C O U R S E S Y L L A B U S U
P G R A D E D O
N 0 1 / 0 1 / 2 0 2 0
arketmenn
2
arketmenn
Course Syllabus
DIGI TAL MARKETING C O U R S E S Y LL A
B US U P G R A D
E D O N
0 1 / 0 1 / 2 0 2 0
Digital Marketing is an essential term involves
promotion of products, services, people, brands
on online plat- forms like websites, search
engines, social media, applications, e-mails,
mobile and etc. while this covers a variety of
strategic ac- tivities to make more productive
outcomes.
Digital Marketing Introduction Introduction on
Marketing Environment Signi?cance of Digital
Marketing Search Engine Optimization Google
Analytics Google Search Console Social Media
Organic Paid YouTube Email Marketing Mobile
Marketing Google Ads Forums A?liate Marketing
Media Buying
O?ers and Discounts Group Discounts Reference
o?ers Senior citizens Special cases Frequent
Discount Schemes by Marketmenn Early Bird
Discounts
Post course support Unlimited revision schemes
Placement calls for job switch
Methodology Practical oriented classroom
training Budget assigning for ads Real client
audits and marketing plans
Duration 3.5 Months
Dates and Fees httpas/r/wkwewt.mmarkeetmnennn.com
call 020 41214274 9665020846 Course
Syllabus See over
Internship 1 Month Free (Optional)
Click
Value adding UI/UX in Digital Marketing Graphic
Design in Digital Marketing Growth Hacking
concepts Freelance 100 Job Placements A/B
testing concepts Development basics Budget to
run live campaign
Certi?cations Marketmenn Certi?cation Google
Certi?cations
Marketmenn 1st Floor, Pariseema Society, Besides
Starbucks, FC road, Pune - 411004.
education_at_marketmenn.com
3
DIGITAL MARKETING Training course outline
arketmenn
TOPIC SUB TOPIC
Marketing Concepts Business Models Trending Marketing Strategies Examples
Signi?cance of Branding Reach Digital Marketing Brand Hammering Exact Audience Targeting Cost Remarketing and etc. Signi?cance of Branding Reach Digital Marketing Brand Hammering Exact Audience Targeting Cost Remarketing and etc.
SEO ON page Basic to Advance
SEO OFF page Basic to Advance
Google Analytics Analytics Linking Dashboard Overview User Data Date Reports PDFs Sharing Reports Real Time Audience Acquisition Behavior Conversions Admin Panel Google Analytics Analytics Linking Dashboard Overview User Data Date Reports PDFs Sharing Reports Real Time Audience Acquisition Behavior Conversions Admin Panel
Google Search Console Dashboard Over View URL Inspection Performance Index Enhancements Security and manual actions Legacy Tools and reports Links Settings
Social Media Organic Facebook Instagram LinkedIn Twitter YouTube (Video Search Engine)
Social Media Organic Facebook Instagram LinkedIn Twitter YouTube (Video Search Engine)
TOPIC SUB TOPIC
Email Marketing Types of mails Email Marketing Types of mails
Frequency Frequency
Inbox Landing Inbox Landing
Database Database
Tools Tools
International Laws International Laws
Personalization Personalization
Notes Notes
Reports Reports
Mobile Mobile Media Channels
Marketing Mobile CRM
Custom messaging
Data Base
Campaign
Google Ads Introduction
Types of Google Ads
Search Advertising
Display Advertising
YouTube Advertising
Campaigns and reports
Bids Strategies
Budget
Audience Targeting
Retargeting
Google Partner Sites
Google Ads Introduction
Concepts
Client examples
Display Advertising
Media Buying Advertising Media Planning Concepts
Value Adding Concepts UI/UX in Digital Marketing Graphic Design in - Digital Marketing Growth Hacking concepts Freelance 100 Job Placements A/B testing concepts Development basics Budget to run live campaign
Marketmenn 1st Floor, Pariseema Society, Besides
Starbucks, FC road, Pune - 411004.
education_at_marketmenn.com
4
DIGITAL MARKETING Training course outline
arketmenn
For more information
click https//www.marketmenn.com Marketmenn 1st
Floor, Pariseema Society, Besides Starbucks, FC
road, Pune - 411004. education_at_marketmenn.com ark
etmenn