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Step by Step Guide to Shopify
Product Upload

• Looking for ways to start your very own online
  store without shelling out a fortune? Shopify is
  the answer!
• It is an online store builder that allows you to
  set up your own store and start selling your
  products to a global customer base with just a
  few clicks.
• Its super simple, easy to use and
  pocket-friendly. You have a fully functional
  e-commerce store up and running in just a few
  dollars.
• A very good reason for 600,000 companies
  worldwide to use this powerful platform.
• There are a number of factors that set Shopify
  apart from other ecommerce platforms.
• You dont have to manage the hosting yourself.
• Little support and maintenance. 24/7 Account
  manager to help you with any issues you might
  encounter.

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• Anybody can set up a store on Shopify. It
  requires no knowledge of coding,
• web development etc.
• Cost of ownership is less as you save on hosting,
  maintenance etc.
• Shopify is ideal for growing ecommerce businesses
  looking to free up some time to concentrate on
  core areas like marketing, operations etc rather
  than web development, site maintenance etc. A
  perfect choice for start-up ecommerce ventures
  or brick and mortar stores looking to launch
  their online shopping website.
• Setting up an online store and shopify data entry
  is easier than its made out to be!
• This blog is meant to act as a guide to take you
  through the entire process of product uploading
  and entering product details on shopify.
• First things first..
• To start with, you need to create a Shopify accoun
  t. Simply login to https//www.shopify.in/ and
  click on Start Free Trial as below

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You are then taken to the next page which asks
you to fill in your email address, password and
store name. Simply fill in all details and click
on Create Your Store.
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You are then asked to fill in some personal
details like Name, Address, Postcode etc while
Shopify sets up your store. Once you are done
filling up the fields and click on enter my
store you will land on a control panel or
dashboard with a navigation bar on the
left. Adding Products The navigation bar on the
left allows you to jump between different
functions like Products, Orders, Analytics etc.
You will then be presented with options of
adding a product, customize theme and adding
domain name. Adding Products on Shopify
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There are two ways you can add products on
shopify. Either you can enter products manually
i.e entering details by hand or by uploading a
CSV file. You even have the option to import
products from other platforms like Amazon,
Magento etc. To create products manually simply
click on Add Products. Enter all the details
like Product Title, Description etc
carefully. These are important information that
will affect your conversion and will be the
difference between purchase and rejection. Use
well-crafted Titles containing your brand name
and some important keywords. Similarly for
descriptions, be informative, descriptive and
explain the benefits properly in simple yet
unique terms. Title and description are the main
drivers of conversion rate so its worth your
while to pay special attention to them. Fill in
additional information like sales channel,
vendor name etc and youll then come to the
Images section. Shopify has an automatic zoom
function for every image so the key here is to
add high-
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resolution images. Dont forget to add meaningful
tags with every image as that helps you with
SEO. Pricing There are three important fields in
the pricing section Price, Compare at
Price and Charge Taxes on this Product. Price
here is the rate at which product is being sold
after discounts, offer etc. and the Compare at
Price is the original price of the product
before any discount, offer etc. If there are no
offers or discounts applicable, leave the
Compare at Price field empty. Stock and
Inventory
In this section you will be asked for SKU (Stock
Keeping Unit), Barcodes and inventory policy.
Add SKU and barcodes for each product and each
variation of it. This will help you keep a track
of all your products. Shipping
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If you are an international seller, you will have
to keep in mind International Customs as well.
Each product must have International customs code
to calculate the import/exprt taxes etc. You can
find how much taxes, custom fees etc are added
to your product through the customs code. Shopify
helps you with a HS Customs Finder link where
you can find the corresponding code for your
product. You will be required to fill in the
product weight, variants, shipping details
etc. Payments You can accept payments either
through the default Shopify Payments which
accepts credit card payments or you can set up
your own payment gateway. Shopify also offers
integrations with other payment processing
companies like PayPal, Amazon Pay, Google Wallet
etc. Search Engine Listing
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Shopify is amazing as it allows you adjust your
websites SEO! Fill in the Title and Meta
Description as you would like it to appear in the
searches. You can even customize your URL. Once
youre done, just click on Save tab. Your
product will appear in the product overview
section where you can preview and see what it
will appear to the online shoppers. Congratulation
s! Youve added your first product on
Shopify. Customizing Themes and Layout Now that
youve added some products to your store, its
time to work on the design and layout so as to
make it attractive for users. Shopify has a wide
variety of free and paid themes for you to choose
from. You can settle for a free one to start
with. Each theme will have different layouts to
it. Explore different themes to know which one
suits your store best. You can click on preview
to see what your store looks like and then hit
publish once satisfied. Adding Domain to your
store Now that you have your store up with
designs etc, its time to tell the world about
it. So far your domain name is a default one
allotted by Shopify and reads something like
yourname.myshopify.com. You should have custom
domain name which people will know you by. It
will be your business/brand name. To do this go
back to the Home section and click on Add
Domain. You can either buy a new domain from
Shopify or transfer an existing domain in case
you are migrating to Shopify from some other
platform. In that case the domain needs to meet
Shopifys requirements. To wrap it up. This
guide attempts to show you how you can add
products and set up your store on Shopify in the
most basic way from a beginners point of view.
Once youve got the basics right, there are a
range of free and premium apps and features that
you can use to enhance the functionality of your
store. To start
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with you should configure good SEO settings and
email marketing so your customers can join your
mailing list. Other than that, there are range of
additional features like marketing, social
media, sales, reporting, inventory etc. Happy
Exploring!