Magento-The Right Choice for B2B Enterprises

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Being online has become a new buzz word in the
business world, whether an enterprise is small or
medium size. But whenever an entrepreneur began
to create his online presence, Magento is what
that strikes their mind! For B2C
organizations, Magento is an ideal platform as it
is very user-friendly with vital features like
CRM, payment process, SEO-friendly in order to
rank their website on SERPs, and a lot more.
However, when it comes to B2B enterprises,
business owners hesitate to opt for Magento due
to certain misconception theyve developed with
time. But with the advancement in technology,
Magento has not only become preferred choice
among B2C, but B2B enterprises as well. B2B
organizations are turning to PSD to Magento for
better brand recognition and to give their
customers better experience. Lets Look At The
Important Factors Proving Highly
Customizable- Magento is a user-friendly tool,
assisting enterprises with a great number of
choices to make their website more intuitive and
attractive. You can easily integrate your website
with CMS or ERP systems to make the procurement
process easier. The flexibility to customize your
platform with limited checkout process is what a
B2B enterprise requires, providing customers a
better experience. It also helps enterprises
alleviate the burden of making their website
mobile-friendly as you already get that feature
in Magento.
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1. Enjoy the Quick Order-
Magento offers an array of order processing
options for B2B enterprises, allowing them to
choose the right and convenient order process
that suits their business. However, you can allow
buyers to easily enter the Stock Keeping Units
(SKUs), utilize requisition lists or copy a
previous for a faster checkout or you can assist
them order creation, quotes tracking and discount
calculations.
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2. Real-Time Access To Accounts
If you want to know the financial position of
your company or the details of your trading
account or your credit limit, Magento can provide
you with every minute detail of your company
accounts. With such information entrepreneurs can
make viable decisions with regards to their
liabilities and work hard to achieve financial
success.
3. Segments Customers
You cannot offer a uniform buying experience to
every customer because every business is
different. But with Magento B2B
Development services you can easily segment
customers as per their requirements and provide
them tailor experience. You can keep a track of
buying behavior of each customer and looking at
the purchase history you can offer them what they
want.
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4. Provide Greater Visibility
Creating your B2B website on Magento enables you
with clear picture of every order coming in. With
clear insight into orders, B2B enterprises can
easily streamline their inventory and sales
procedure. History orders eventually assist
businesses in maintaining a proper workflow
within the organization.
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5. Report Management-
This might surprise every B2B owner, but Magento
platform is equipped with 75 built-in reports
that enable organizations to stay updated with
their overall performance. B2B ecommerce
businesses can seamlessly take informed
procurement decision as Magento is deluged with
sheer volume of reports right from sales order to
purchasing reports to Product Information
Management (PIM).
6. Efficient Quotation System-
As we all know that B2B ecommerce websites are
involved in bulk purchasing that too more often.
Thus, quotation plays a crucial role for B2B
enterprises. A better quote system may help you
attract more customers and increase the
conversion rate. However, negotiation on orders
is very common in this business, Magento offers a
vigorous quotation system that allows buyers to
request a quote and negotiate on the same by
providing them a streamlined way.
7. Utilize Customer Services For Increasing Sales-
With Magento, B2B enterprises can easily transfer
their customer service department to an extra
sale department. Magento offers drop in call
services that enable entrepreneurs to solve the
problems of customers and utilize cross-sell and
up-sell techniques to boost their sales.
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