Email Database

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Title:

Email Database

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This presentation elaborates about the importance of database in email marketing. – PowerPoint PPT presentation

Number of Views:8
Updated: 16 November 2018
Slides: 9
Provided by: sharveshlee

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Title: Email Database


1
BRAND AWARENESS THROUGH E-MAIL MARKETING
  • Digital marketing is the recent blooming sector
    where products are marketed worldwide .
  • It enhances the business by reaching customers
    worldwide .It also helps the business to reach
    out customers.
  • It uses various concepts to increase their
    content, visibility in their own websites through
    animations and design techniques .

2
  • It is non personal presentation through internet.
    It is a paid form of advertising a product to the
    relevant customers. There exist various mode
    through products can be traded across the country.

3
  • The brand awareness can be increased through,
  • Email
  • Social media
  • Websites
  • Mobile application
  • Search engines
  • EMAIL MARKETING
  • Email refers to electronic mail, through
    information can be processed and spreaded to the
    relevant People. This can be done my maintaining
    a Email Marketing Database

4
NEED OF EMAIL DATABASE
  • To market through email, a database has to be
    maintained for storing relevant peers groups,
    such that they can be targeted. So to buy email
    database , database provider should be
    approached.
  • Without maintaining a database none of the work
    can be done. Even though if it is a small
    business , database has to be maintained for
    effective results/ output.

5
  • SEARCH OF DATABASE PROVIDER
  • Entrepreneurs who starts business initially,
    cant find the customers, clients for the first
    time. So they need to approach database provider
    to seek information about the relevant customers.
  • Email database provider differs from various
    respective such as consumer email database,
    business email database, targeted email database.
    The price range differs from country to country
    with variety of discounts. Worldwide email
    Database provides variety of features and gets
    updated with frequent intervals.

6
BUILDING TARGETED LIST
  • Product earns revenue if it meets the need of the
    targeted customers so customers should be
    segmented targeted in a right way in order to
    yield better results. So target consumers email
    list should be approached.
  • Email marketing lists should be properly
    maintained in the database since B2B database
    differs.

7
  • MERITS OF EMAIL MARKETING
  • It segments the customers through database and
    generates leads
  • Enhances the users to know about various
    customization options
  • Reaches the targeted customers
  • It Enables the customers to analyze the product
    without experiencing it
  • Encourages the customers to forward the message
    to the needed target consumers

8
  • THANK YOU..!
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