Magento 2 developers

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Its High Time to Rethink Your Modern SEO
Practices
Without a shadow of a doubt, SEO has drastically
changed over the years and continues to evolve.
What was simply about optimising websites for
search engines a few years back now concerns more
with user experiences. With modern SEO taking
over the conventional way of optimising websites,
the practices that used to work well for your
website traffic and search engine ranking may no
longer be effective. The only way to deal with
this revolutionizing SEO environment is to
approach it as an opportunity to improve your SEO
practices for better results and return on
investment.
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• So, here we have three modern SEO practices that
  will help your business gain profitable traffic
  and not just a high ranking.
• Focus on local optimisation
• Local SEO is an effective way to market your
  business amidst local audiences. People tend to
  look for services and related information
  (required to connect with them) within their
  locality. By establishing a local search
  presence, you can make your business found by
  local buyers right when theyre looking for the
  type of products or services you sell.
• Keep customers in mind when optimizing keywords
• People turn to Google to find answers to their
  queries. The content on your website should
  reflect keywords that relate to those queries and
  their apt answers.
• When selecting keywords, think about people who
  would use those keywords to type their query on
  Google. Researching and optimizing keywords can
  be a tedious process, but remains an essential
  aspect of effective SEO.

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• Drive social influence
• Its almost impossible to imagine SEO without
  social media today. What is being shared and
  talked about your business on popular social
  networks largely affect your search engine
  rankings.

Establish a positive yet active presence on
social media channels like Facebook and twitter
to keep your audiences informed about your
business updates as well as get more new people
to know about your business.
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The Takeaway SEO is changing every now and then.
Updates are released by Google from time to time
for businesses to improve the quality of their
traffic and search results. Staying in synch with
the latest updates and practices will allow you
to market to your targeted audiences better and
make your website more user-friendly. To
leverage the changing SEO environment and
technology, hire a professional Magento developer
in Sydney who can help you not only build a
well-optimised ecommerce website but also utilise
Googles ever-changing algorithms to your
advantage.
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