SEO offers a visible and measurable search presence leading to a considerable increase in sales, profitability and cost efficiency for our clients. Visit: – PowerPoint PPT presentation
The Objective of Digital Marketing is to create brand awareness, increase traffic and sales to the website by different marketing channels such as SEO, Social Media, Email Marketing, Paid Advertisement, Press Releases and Blogging etc.
Reaching the right audience
To engage with your audience
To motivate your audience to take action
Efficient spending on your campaign
To create brand awareness
To generate the lead
4 SEO
Search Engine Optimization (SEO)
SEO- visible and measurable search presence.
Leads to increase in sales, profitability and cost efficiency.
SEO IS DIVIDED INTO TWO PARTS
On-Page
Off-Page
5 SEO - ACTIVITIES
On page
META Dada (Meta Description, Meta Keywords, Meta Title, Meta Tags)
Keyword Analysis
Off page
Search Engine Submission
Directory Submission
Social Bookmarking
Blogging
Articles Submission
Keyword Integration
Back linking
XML Site Map Implementation
6 ON-PAGE SEO ACTIVITIES
Optimize website as per the devices (Mobile, Desktop, Laptop, Tab, iPhone etc)
Website Screen Resolution need to be optimized for better user experience, more time the user stays on your website, less the bounce rate.
Customized solutions Improve ranking and performance
METAs Data has to be mentioned at the website backend. Use of brand , generic keywords shall be made.
7 OFF PAGE SEO ACTIVITIES 8 DIRECTORY SUBMISSION
The top most quality directories for better SEO performance are
DMOZ
Yahoo Directory
Zoom Info
One Mission
Pegasus
9 SOCIAL BOOKMARKING
Social Bookmarking Sites for better SEO results
Digg
Delicious
StumbleUpon
Jumptag
10 BLOGGING
Unique Content Development is one of the key factor for SEO results
Duplicate content get penalized by Google
Blog content need to be user-friendly and not very technical
Use of keywords shall be made in an appropriate manner, over stuffing of keywords lead to Black Hat SEO and the brand gets penalized by Google .
11 ARTICLES SUBMISSION
Popular article sites for better SEO Results
Ezinearticles.com
Articlesbase.com
Buzzle.com
Goarticles.com
12 CLASSIFIED SUBMISSION
Classifieds Submissions for better SEO results
Craigslist.org
Quikr.com
ClickIndia.com
OLX.com
Locanto.in
Adoos.in
13 REFRENCE LINKS - LINK BUILDING
Link building refers to the process of getting external pages to link to a page on your website and divert traffic in an appropriate manner.
14 CONTACT US
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