Opportunities in Craft Spirits Market

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Opportunities in Craft Spirits Market

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"Opportunities in Craft Spirits" is part of Canadean's Hot Topics research. It explores the top trends and innovation themes within the craft spirits industry. Full report @ – PowerPoint PPT presentation

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Title: Opportunities in Craft Spirits Market


1
Opportunities in Craft Spirits


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Opportunities in Craft Spirits
  • Summary
  • Following the success of craft beer over the past
    few decades, the spirits industry is starting to
    take hold of the craft movement. Indeed, there is
    a shift happening in consumer preferences, away
    from mass-produced brands and towards spirits
    made with craftsmanship. Authentic experiences
    are in demand and more consumers are looking to
    experiment with innovative and quirky flavored
    spirits. This has led a number of distillers to
    increase their craft offerings to gain an early
    foothold in this emerging market.
  • Key Findings
  • There are numerous opportunities within the craft
    spirits market and this has brought about
    innovation themes such as the incorporation of
    innovative and/or medicinal ingredients. However,
    there are also challenges that distillers must
    address to be successful. The definition of
    "craft" is blurred as multinationals can legally
    use the claim, even when they do not fit the
    'official' craft definition. The spirits industry
    is also dominated by larger brands, making it
    difficult for small distilleries to gain retail
    recognition. From these challenges, innovation
    opportunities are drawn, including the use of
    events and/or technology to emphasize
    craftsmanship.
  • Synopsis
  • "Opportunities in Craft Spirits" is part of
    Canadean's Hot Topics research. It explores the
    top trends and innovation themes within the craft
    spirits industry.
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3
Opportunities in Craft Spirits
  • Reasons To Buy
  • Understand the relevant consumer trends and
    attitudes that drive and support innovation
    success so you can tap into what is really
    impacting the industry.
  • Gain a broader appreciation of the fast-moving
    consumer goods industry by gaining insights from
    both within and outside of your sector.
  • Access valuable strategic take-outs to help
    direct future decision-making and inform new
    product development.
  • Companies Mentioned
  • Diageo
  • Pernod Ricard/Absolut
  • Rogue Ales and Spirits
  • Chase Distillery
  • Del Maguey Single Village
  • Flaviar
  • Glenfiddich
  • Kamasutra
  • Entropia
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    arch.com/contacts/discount?rname802854

4
Opportunities in Craft Spirits
  • Opportunities in Craft Spirits
  • Table of Contents
  • 1. Introduction
  • 2. Consumer attitudes
  • 3. Innovation opportunities
  • 4. Key take-outs
  • 5. What next?
  • Browse Full Report _at_ http//www.rnrmarketresearch.
    com/opportunities-in-craft-spirits-market-report.h
    tml

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