DigitalMarketing Services&call:9999623343

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Digital Marketing
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INTRODUCTION

• Digital marketing is an umbrella term for the
  marketing of products or services using digital
  technologies, mainly on the Internet, but also
  including mobile phones, display advertising, and
  any other digital medium.
• It changed the way brands and businesses utilize
  technology and digital marketing for their
  marketing.

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DIGITAL MARKETING SUITE
is the easiest way to run great marketing
campaigns on every channel.
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TABLE OF CONTENTS
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Facebook Marketing
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Twitter Marketing
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Pinterest Marketing
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Other Social Sites
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Google Adwords
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SMS Campaign
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Email Marketing and Classifieds
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FACEBOOK MARKETING
Facebook is a place where people go to connect
with friends and family online. Most realtors
want to connect with friends and family of
clients . It provides trust and word of mouth
marketing.
How can you, as a good real estate agent, tap
into this market? How can you get your name and
listings marketed to your local clients using
this largest social networking site?
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FACEBOOK MARKETING
Set up a Facebook Page
Dont use your personal Facebook account for your
real estate services. Why? It lacks
Professionalism. You miss out on a lot of
essential business features. You cant run
Facebook contests, or check your Facebook
Insights without a Page.
Its really easy to make a Facebook Page. Its
worth the effort.
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FACEBOOK MARKETING TIPS
Post about Your Neighborhood
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Use Images when you Update.
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Post Events in Your Neighborhood.
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Use Geo-Targeted Ads.
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Engage with Contests.
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Show you care about your clients.
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Post your Listings.
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TWITTER MARKETING
Twitter provides quick, mobile opportunities to
keep connected to your clients. Twitter gives
you 140 characters (or less), to give updates to
your Followers. Use it to engage, and strengthen
your relationships.
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TWITTER MARKETING TIPS
Tweet Tips about Staging and Moving.
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Tweet Local News.
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Tweet Questions.
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Use Hash tags.
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Use _at_mentions to Keep in Touch with Clients.
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Use Contests, Sweepstakes and Group Offers.
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Tweet about Your Listings.
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PINTEREST MARKETING
Pinterest is the fourth largest social site. Its
is all about connecting through images. For a
realtor, this is a great match. Your listings get
sold by appealing to visual emotions,
right? Apply this to Pinterest. On Pinterest,
you set up boards, pin images, and engage by
repinning, liking and commenting.
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PINTEREST MARKETING TIPS
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Set Up a Board about Your Neighborhood.
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Set Up Boards about Your Lifestyles.
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Set Up Boards about Home Decor.
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Set Up a Board for your Listings.
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Use Hash tags.
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Use Contests and Giveaways.
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Cross-Promote with a Facebook Pinterest Tab.
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OTHER SOCIAL SITES

• LinkedIn
• Include a good summary - why youre a good
  realtor choice (both to buy from, and to sell
  through)
• Join local groups and participate in them
• Keep connected with your clients, and ask for
  referrals through the site (just as you would in
  person)

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• Blogs
• Write about your knowledge of your trade
• Get your clients clicking on to your website
• SEO, and fresh content directly on your website

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• YouTube
• Videos to show your listings
• Video to introduce yourself (you can embed this
  onto your website too!)
• Videos to show off the best features in your
  neighborhood
• Make video contests to get user generated content
  (UGC) from your clients

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GOOGLE ADWORDS
Google AdWords is Google's advertising system in
which advertisers bid on certain keywords in
order for their clickable ads to appear in
Google's search results
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GOOGLE ADWORDS
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Targeted Results
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You have Total Control You set the Budget
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Campaigns are Measurable
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Pay only for results (i.e. when your advert is
clicked)
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Solid and Expansive Keyword Research
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Deliver Compelling Adverts that Cause
Click-Through (CTR)
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Creating Effective Landing Pages (that initiate a
conversion)
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SMS CAMPAIGN

• SMS Provides advertisers to the broadest possible
  target demographics
• Urban and Rural
• Students
• Job Seekers
• Stock Market Investors
• Sub-urban markets
• Even Farmers!
• Users get opt-in Messages from services for FREE.
• SMS is bigger than WAP Potential SMS Traffic
  estimated at 300 million a month.

Stock Market Alert Markets down by 10. Time to
buy!.. -- Your Ad Here!
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SMS CAMPAIGN
Click to Call
Stock Market Alert Markets down by 10. Time to
buy!.. -- Sign up with Just Holidays. Get 7.1 MP
Digicam free. Call 044-6453 6183

• SMS Ads can best get responses through click to
  call.
• Response Rates
• Typical response rates on Click to call with
  offer 0.5-1.5
• With some offer Response rates goes up to as
  much as 2.5.

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SMS CAMPAIGN
Click to Send Message
Stock Market Alert Markets down by 10. Time to
buy!.. -- Sign up with Just Holidays. Get 7.1 MP
Digicam free. SMS HOLIDAY TO 5555

• Click-to-Send a Message or Click-to-reply is
  effective and doesnt require a call centre
  number.
• Though advertisers prefer this method, Users are
  becoming wary of replying to a short code (Due
  to associated costs)
• Response Rates
• Typical response rates on Click to call with
  offer 0.5-1.5
• With some offer Response rates may go up to as
  much as 2.5.

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SMS CAMPAIGN
SMS Coupons
Stock Market Alert Markets down by 10. Time to
buy!.. -- Buy stocks at Shear-Kahn. Use coupon
code 4333 for Discounts at any store

• SMS Coupons is a cost effective way for driving
  foot traffic in physical / virtual stores.
• Viral Campaigns - campaigns can turn viral if
  the campaign has a real deal for the users.
• Response Rates
• Typical response rates on Click to call with
  offer 0.2-1.5
• With some offer Response rates may go up to as
  much as 2.5.

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CAMPAIGN FLOW
Your ads display within opt-in Messages as a
footer
Call To Action
Fulfillment, Expansion
Stage
Forward option within the game drives
virality. Users can respond to your pages
User can take an action for your band. Distribute
coupons or enable any call to action
In-Game advertising
Medium
Click-to-call
Stock Market Alert Markets down by 10. Time to
buy!.. -- Sign up with Just Holidays. Get 7.1 MP
Digicam free. SMS HOLIDAY TO 5555
Scenario
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E-MAIL MARKETING
Email marketing is one of the most important and
a powerful aspect in your business marketing
strategy. For an effective email marketing
campaign, you will require a foolproof strategy
that will let you achieve your business goals.
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E-MAIL MARKETING TIPS
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Prioritize audience growth
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Make the priority customers feel special
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Optimize email for mobile
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Send relevant email messages
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CLASSIFIED MARKETING

• Classified ads marketing is the greatest process
  of posting free ads on classified ads website to
  grasp the directed viewers.
• Form web traffic with classified ads is
  completely allowed of cost and get tons of
  traffic flow to your website.

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CLASSIFIED MARKETING TIPS
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Cheap and easy way to connect with potential
customers.
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Great way to get the word out about your company.
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Most businesses should be able to find some form
of classified advertising.
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It have an ability to spread the amount of
billion credible consumers.
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PLAN YOUR JOURNEY TOWARDS DIGITAL TRANSFORMATION
The changes needed by digital media and
technology are huge. A long-term plan is
essential . So, take the first step.
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Say Hello, to us
Address Bittarget Pvt. Ltd. A-88, 3rd
Floor, Sector-4, Noida 0120-455-4043 1
(980)-224-4583 info_at_bittarget.in