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Geography in Business

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'Law of the Jungle' (Economics 101) ... There is a fine line between too little data and too much data when running a business ... Sears Roebuck, US ... – PowerPoint PPT presentation

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Title: Geography in Business

1
Geography in Business
2
Current Business Trends

Global Business Trends
Increased demand for products and services
Increased pressure on resources
Reduced timeframes for delivery
Increased competitiveness
Increased technology options
Law of the Jungle (Economics 101)
Businesses prosper when they efficiently and
rapidly turn raw materials into high-demand
products

3
The Data Dilemma

There is a fine line between too little data and
too much data when running a business
Too little data means information must be
optimally extracted from what is available
Too much data means even deciding what
constitutes information may be difficult!
Geography can help you understand your business

4
Benefits of Geography

Disparate data systems may be individually
perfect, but when combined fail the
cross-reference test
Virtualising Business Systems can reveal
problems that add to cost, or prevent full
revenue potential
Sometimes all you have is geography!
Business Visualisation driving a business
requires access to a digital dashboard
Geography inherently facilitates a collaborative
approach to business!

5
Geopgraphy and Collaboration
Web
Geodatabase
Org 1
Org 2
Org 3
Data Creation
Data
6
Data to Information

Geography originated historically as the mother
of all sciences
Used to understand world where any human or
natural activity is involved
eg Seizing of territories ( The Art of War Lao
Tzu)
Process of Understanding TCPED
Task / Collect / Process / Exploit / Disseminate

7
Example ROI

Sears Roebuck, US
Implemented geographically-aware applications
leading to more optimal home-delivery service
saved 12M in Year 1
Emergency Services, NSW
Improved Response Time (Customer Service) 20
SA Water
General Productivity Increase of 10
Decreased Cost (through more accurate data)
Improved Revenue Generation Capability

8
GIS _at_ Work

ESRI Australias EView
A Business Integration Portal

9
What is EView?

Shilakes Tyleman, Merrill Lynch, Inc.
define Enterprise Information Portals as
applications that enable companies to UNLOCK
internally stored INFORMATION, and provide users
with a SINGLE GATEWAY to PERSONALIZED information
and knowledge to make informed business
decisions".

EView is an Enterprise Information Portal (EIP)
capable of delivering B2E, B2B and B2C functions
and able to act as an extranet portal or a Vortal.
10
EView is an Enterprise Information Portal
INTEGRATION - VISUALISATION - UTILISATION

EView differs from other portals as it provides
Enterprise database integration (including
spatial data)
Rich functionality over the Internet
Production of information products (maps,
certificates, reports)
A customisable, easy to use, cost-effective
solution
Quick deployment cycle

11
EView is an award winning EIP

EView received the Consensus Software Award in
recognition for its innovation, performance and
potential (www.consensus.com.au)

12
EView in Action
13
Technical Advantages of EView

The users do not require knowledge about the
underlying databases or components
The system accesses corporate databases in a
read-only mode
Central data dissemination no duplicated data
and better control
Consistent corporate interface
Fully controlled logon security and information
access
The administrator can easily extend or scale the
system

14
Economic Advantages of EView

EView integrates and enables access to a wide
access to spatial and textual databases,
increasing the datas ROI
Accessing EView only requires a FREE web browser,
reducing deployment costs (capital cost saving)
Reduced training costs it takes around 1 hour to
become fully conversant with the interface
EView can be user-administered, ie there is no
need to outsource its management this represents
an operational cost saving

15
Economic Advantages of EView

Business rules and knowledge are captured and
held as corporate information, not fractured by
groups or individuals, minimising risk to the
business of specialist knowledge suddenly leaving
the organisation

16
Economic Advantages of EView

The adoption of a COTS solution versus doing
your own relieves the organisation of the burden
of maintaining, upgrading and enhancing the
components as technology changes (capital cost
saving)
Users accessing disparate databases for inquiry
and reporting through the portal will require
fewer licenses of third party applications
(capital cost saving)
Managers and staff are provided with a new
dimension on the organisations corporate data,
as it makes key elements of the business visible
through a totally integrated view of the
enterprise (faster and better informed decision
making)

17
EView User Profile

EView Users are
large and small (any size)
from environment to retail to utilities (any
industry)
But they all
have disparate systems (and the usually
associated operational silos)
want to maximise their information asset ROI

18
ESRI Technology Path
19
GIS has been an Information System
Views
Products
Updates
Analysis
Mission Critical Applications

Generic Platform for Working With Geographic
Information
Editing, Mapping, Spatial Analysis And
Visualisation

20
Today
ArcInfo
GIS Desktops
ArcEditor
Java Viewer
Arc Explorer
ArcView
HTML Viewer
ArcReader
Network TCP/IP, HTTP, XML
GIS Web Clients
ArcObjects (Engines)
ArcGIS Server
ArcIMS
ArcSDE
GIS Servers
Architecture Open, Distributed, and Networked
LBS / Mobile / Wireless
Data
21
g.net
Web Services Networks
Client / Server Systems
Workstation / Desktop
Integrating Getting it Done
Sharing Getting it Used
Serving Getting it Out
GIS is now an Information Network
22
Data Models