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Tel: 011 850 4590 Fax: 011 850 4590

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... R&NB, Hip hop and Kwaito, with the provision that the lyrics are not offensive. ... Gospel and motivational discussion. 08H00 12H00. CANDY CALL ... – PowerPoint PPT presentation

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Title: Tel: 011 850 4590 Fax: 011 850 4590


1
Your Soul Connection!!
Tel 011 850 4590 Fax 011 850
4590 www.thethafm.co.za
2
  • About Thetha FM
  • Our Mission
  • Areas of Broadcast
  • Listenership Target Market
  • Product
  • Advertising Rates
  • Quotation
  • Brief
  • Aims Objectives
  • References

3
  • In 1997, a group of young and enthusiastic youth
    came together to make a difference in their
    community. They saw radio as a tool to educate
    those around them, motivate people to change
    their situation and stimulate economic growth and
    community development.
  • after six years of organizing and negotiating,
    Thetha FM was granted a four-year broadcasting
    license in September 2003 by the Independent
    Communication Authority of South Africa Icasa.
  • On 15 November 2005, Thetha FM based at
    Isikhumbuzo Secondary school in Orange farm City
    of JHB region G - Officially began broadcasting
    across the region on the frequency 100.6 Mhz

4
  • To operate a sustainable community radio that
    will promote primary health care and community
    developments around the footprint.
  • To provide informative and empowering programming
    that can be used by our community to solve local
    problems.
  • To help the areas within footprint to create a
    unique image and voice that promotes local
    initiative and self reliance
  • To celebrate our diversity and increase
    understanding across cultural lines.
  • To utilise all our resources in order to bring
    about positive change within the community.
  • entertain, inform, empower

5
  • Although based in Orange Farm, Thetha FM reaches
    a much larger audience, with listeners in the
    following areas
  • Gauteng
  • Entire Vaal Triangle, Poortjie, Westonoria,
    Randfontien, Ennerdale, Lenasia, Eldorado Park,
    Other parts of Soweto, Other parts of Ekurhuleni
  • North West
  • Caltonville, Potchefstroom, Fochville
  • Free State
  • Sasolburg, Heilbron, Petrus Steyn, Villiers and
    Dennesville
  • Mpumalanga
  • Grootvlei and Balfour

6
  • Thetha FM is the fastest growing community radio
    and second largest in Gauteng and fourth in the
    country with more than 240 000 listenership Rams
    2008
  • LSM group 2 7
  • - This means a huge possible market share
  • Target Market
  • Our target market consists of all ages, but
    mostly young people who do not want to wait for
    change.they want to create change, therefore
    Thetha FM serves as a platform for them to
    achieve their goals.

7
  • Broadcasting Languages Zulu 30, Sotho 30,
    Other African Languages 30 and English 10
  • Talk 60 Talks covers areas of health,
    development, social matters and religion in
    general, anything which affects the community
  • Music 40 Music ranges from Jazz, RNB, Hip
    hop and Kwaito, with the provision that the
    lyrics are not offensive.

8
  • Weekdays Products
  • MONDAY TO FRIDAY
  • 00H00 03H00
  • MIDNITE EXPRESS
  • This programme is catering different types of
    topics and genres. It is also used as a training
    ground for new recruits.
  • 03H00 06H00
  • THE DAWNS FLAVOUR
  • This programme is about general information and
    discussions.
  • 06H05 09H00
  • MAHUBE BREAKFAST SHOW
  • This is an Educational Programme. It also
    consists of traffic, sports, weather reports and
    newspaper review.
  • 09H05 12H00
  • MALUTI MID-MORNING SHOW
  • The programme is focusing on issues that involve
    women and children, health and disability.
  • 12H00 15H00
  • IMBIZO MIDDAY SHOW
  • It deals with various issues such as crime,
    economy art.
  • 15H05 18H00

9
  • Weekend Products
  • 00H00 04H00
  • MOTSWEBIRI
  • Music Dedications
  • 04H00 08H00
  • Candy Show Saturday
  • Music, general information, sports and phone-in
    discussions
  • Spiritual Journey Sunday
  • Gospel and motivational discussion
  • 08H00 12H00
  • CANDY CALL
  • Children, Wedding Announcement and Maskandi
  • 12HOO - 16H00
  • SONDELA
  • Oldies (Wayback disco music) and dedications
  • MONATE-FELA KA HOUSE Saturday
  • 16H00 20H00
  • House music and general advices

10
Optional adverting format
  • Rates quoted above excludes 16.5 agency
    commission
  • Language used are Zulu, Xhosa, English, Sipedi,
    Setswana and Tsonga
  • Preferred times are lode subject to a 20
    additional fee on a preferred channel
  • Sponsorship rates only apply on News, Sport,
    Traffic report, Talk shows, Music Shows,
    Newspaper review and competition
  • Advertising material must be delivered produced
    seven days prior to the days of broadcast
  • Advertising must be in form of an audio CD or
    Live read. Special deadline is available on
    request
  • Cancellation of advertising shall be in a written
    letter and submitted to Thetha FM five days
    before the start of campaign.

11
Duration of the Quotation Name of the
Campaign Campaign Commencement End
  • This is a quotation on the goods named, subjects
    to the conditions noted below
  • Describe any conditions pertaining to these
    prices and additional terms of agreement. You may
    want to include contingencies that will affect
    the quotation.
  • To accept this, sign here and return_____________
    __________

12
(No Transcript)
13
  • Be a vehicle for social and economic change and
    development within our footprint.
  • Providing relevant and diverse broadcasting
    services of excellent quality.
  • Be resourceful to the community.
  • Create a space for networking within the
    community.
  • Promote and nurture local talent.

14
  • Name of the Company Contact Numbers
  • Universal Church 011 221 8330
  • RHRU 011 358 5418
  • Sedibeng D Municipality 016 422 6535
  • Pheko Medicine 082 707 8200
  • Dept of HealthProvincial 011 355 3885
  • Phokeng Funerals 011 850 2780
  • Emfuleni Local Municipality 016 950 3352
  • Linzos hair academy 083 761 4345
  • CETC 016 422 1441
  • Dept of HousingProvincial 011 355 4598

15
  • Contact Person
  • Cell073 141 5321
  • Telefax 011 850 4590
  • E-mail siphombhele_at_gmail.com
  • Physical Address
  • Plot No1, Isikhumbuzo High School
  • Golden Highway
  • Orange Farm
  • Postal Address
  • P.O. Box 219
  • Kaisha Park
  • 1829
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